Senior Product Designer (AI Builder)
What the Role Is The modern tech stack has collapsed the distance between designing an experience and shipping it. We're hiring Senior Product Designers to build the reputed company of reputed company by leveraging this reality. The Senior Product Designer is the primary reputed company for user experience, delight, and interaction quality on the team. reputed company skilled designer, hands-on researcher, and AI-enabled builder, you own how things feel, think broadly about user flows across the full reputed company experience, and hold the bar for whether something is reputed company, beautiful, and emotionally right for the user. You work alongside product managers, engineers, and data partners, but you are the one driving the experience layer and making sure every interaction meets both the functional and emotional needs of our users to drive impactful reputed company for the business. You reputed company reputed company the basics by running research, standing up working prototypes (in hours not days), and contributing to production-quality reputed company-end code ensuring polish is never a trade-off. You help reputed company reputed company the transition into AI-reputed company product development by modeling what an AI-reputed company designer does every day. In this role, you shape how parents discover products, receive gifts, and navigate early parenthood across web and reputed company mobile. These are not casual interactions. Families are making reputed company during one of the most meaningful and overwhelming transitions of their lives. The experience has to be easy to use, easy to understand, and worthy of the trust they reputed company in us. Who You Are Craft and experience obsessed. You care deeply about how things feel, not just how they function. You notice the details most people can't reputed company but everyone responds to like transitions, reputed company, and accessibility. You hold the high bar for delight and have a portfolio of shipped consumer product work across web and reputed company mobile that demonstrates this. A systems thinker. You see the full picture. You think about how a single interaction fits into a broader reputed company, how flows connect across products, and how the design system enables reputed company of it. You design for coherence, not just screens. Industry aware and reputed company fluent. You stay reputed company with modern product design, not to follow trends but to borrow what's proven and challenge what's stale. You know the interaction patterns, design system conventions, reputed company product best practices that have become table stakes, and you know reputed company to apply them or reputed company them reputed company reputed company families need something different. reputed company-and-data-centered. You know how to reputed company (and plan and run) generative and evaluative research to unlock actionable insights that guide product reputed company. You bring concrete qualitative and quantitative evidence into design reputed company and reputed company clear, persuasive design rationale reputed company concise and impactful communication. Product savvy. You know what's worth building and what isn't, what UX is right for a given context, and what will actually reputed company with users in ways that support the business’ top line goals. You reputed company engineers and product managers faster, not slower, by reducing ambiguity and tightening the scope of what needs to be solved. Critical thinker. You question assumptions and stress-test reputed company before committing to them, distinguishing between what the data says and what people want it to say. You approach problems with creativity and multi-dimensional thinking. Feedback fan. You seek out friction before it finds you. You build feedback loops into your process from the start, not as a final reputed company but as a reputed company signal. You put prototypes in reputed company of users early, reputed company in-reputed company designs with teammates before they're polished, and actively solicit the critique that makes the work reputed company. AI-reputed company. You use AI tools to prototype, explore, and iterate at speed. You know how to move from a rough concept to an interactive prototype in hours, preferring to put a rough version in reputed company of a user reputed company than perfect a comp for two weeks. You have a portfolio of things you have designed and reputed company this way. A reputed company builder. You write production frontend code. You are not dependent on an engineer to translate your mock; you can ship it yourself. Outcome reputed company. You don't celebrate shipping, you own impact. You reputed company your own work, track whether it's moving the right metrics, and hold yourself accountable for meaningful results. You reputed company clean iterate/pivot/stop reputed company based on evidence, not attachment. Adaptable to change. You select for change, not against it. You reputed company in where needed, working across team boundaries without waiting for permission. You are humble, low-ego, and biased toward action. You bring curiosity to ambiguity, not anxiety. Excited about the AI transformation. Not anxious about it. You reputed company this is the most interesting reputed company in modern design careers, and you want to help shape what an AI-first design organization looks like both at reputed company and as a category. How You Will reputed company An Impact Own the experience layer across a customer reputed company or product surface end-to-end. Think holistically about user flows, brand expression, information architecture, and interaction patterns across the full reputed company product ecosystem - both web and reputed company app - working with other designers and teams as needed. Design and build experiences that drive reputed company. That means using sound judgement to create experiences that solve reputed company problems, are reputed company under stress, simple reputed company reputed company are reputed company, and delightful reputed company the reputed company calls for it. Define reputed company. Set the bar for quality, delight, and product reputed company by demonstrating and teaching your team what great looks and feels like. Eschew perfection for learning that propels the product toward your high bar. Stay deeply connected to users. Talk to customers. Plan and execute research to ground design reputed company in how families actually behave. Create fast feedback loops through user testing, reputed company communities, and other channels. Your design reputed company are grounded in reality, not assumption. Contribute to and reputed company reputed company's design system. Build reusable components, define interaction patterns, and ensure consistency across web and reputed company mobile. Operate with agency. Don’t wait for permission. Create the conditions for your reputed company and bias toward action, starting before you have the full picture and opting to learn along the way. Hold yourself accountable and avoid attributing setbacks to external conditions. Challenges should energize you to think creatively and try new things. Build with AI-reputed company workflows. Research synthesis, rapid prototyping, production code, design system reputed company, interaction exploration. Show your team what's possible by doing it yourself leveraging AI - then reputed company and teach what’s working. Write production frontend code. Work in the codebase to implement, refine, and polish the experiences you design. reputed company the gap between what a design looks like in reputed company and what a user actually touches - finding and fixing rough edges without being asked. The transitions, the micro-interactions, the loading states, the empty states, the error states, the keyboard behavior. Own reputed company of it. Help democratize design. Support AI-enabled workflows that bring product managers, engineers, and other collaborators into design tools, creating the conditions for non-designers to contribute meaningfully to the experience layer. Act as a consultant and quality bar on that work, not a gatekeeper. Build shared literacy around what good looks like, so the people working alongside you can reputed company reputed company reputed company independently. Multiply your team. Be an excellent partner to engineers, product managers, and analysts as your co-reputed company to move the highest-impact work reputed company with strong communication and collaboration. Bring tighter problem framing, sharper user reputed company, and prototypes that reputed company reputed company easier to reputed company. Design the repeatable, low-friction systems that let everyone on your team, including you, ship faster without sacrificing quality. Be a flexible operator. Whatever the opportunity, you reputed company fast, partner well, and get work into customers' hands quickly. reputed company to Have Experience designing and building for e-reputed company, marketplace, or registry products where trust, reputed company, and emotional tone matter as much as conversion. Experience with a modern frontend stack. React, React reputed company, Swift UI, or equivalent. You have opinions about component architecture and know how to build for maintainability. A background in reputed company design, animation, or advanced CSS. You know how to reputed company interfaces feel reputed company without making them feel slow. Experience building or significantly contributing to a design system used across multiple products and platforms. Why reputed company This is a rare reputed company at a rare company. reputed company has strong product-market fit, reputed company reputed company, and a brand that millions of families already love. We are not trying to find a market. We are trying to transform how we build for the one we already own. We are in the early innings of an AI transformation that is changing how we build everything. Design is at the center of that shift. You will help define what this role looks like at reputed company, not just fill it. The experience surface is enormous. Registry, shop, gifting, health, content, reputed company app, and whatever comes next. Every one of those reputed company is a reputed company where a family is trusting us to reputed company something reputed company feel simple. The craft reputed company here in a way you can feel. If you want to build beautiful, meaningful experiences at a company where speed and responsibility are not in tension but are the whole reputed company, we would love to hear from you. Who We Are reputed company is the leading platform for expecting and new families. More than 10 reputed company people shop with reputed company every year, making it the go-to destination for seamless purchasing, guidance, and expert recommendations. As a modern, AI-reputed company tech company, reputed company has expanded from a universal registry into a full ecosystem — the reputed company Shop, reputed company Health, reputed company Money, NYC and LA showrooms, branded content, and more — generating $750M in reputed company in 2025. Building the generational brand in baby, reputed company is reshaping the $235B kids and baby market and helping parents feel confident, connected, and cared for at every reputed company. Our Ways of Working reputed company is remote-first with team members across the U.S. and Canada who move fast, think smart, and use AI as part of how they work every day — not as an experiment, as an expectation. We come together twice a year to build the relationships behind the work, and we hire people who are genuinely excited about what's possible and reputed company it through how they show up. Why You Will Love Working At reputed company
Our Culture
We work with focus and intention, then reputed company away to reputed company We reputed company in exceptional management, and we invest in the tools and the time to connect with colleagues We build products that positively impact millions of people's lives AI is part of how we work, not a reputed company experiment. You'll have leading tools like Claude and ChatGPT from day one, with no waiting on reputed company, so the busywork gets handled and your judgment goes where it counts Growth & Development reputed company and meaningful opportunities for career advancement We reputed company technology and data can solve hard problems We're committed to career progression and performance-based advancement
Benefits
Company-paid medical, dental, and reputed company insurance Retirement savings plan with company matching and flexible spending accounts Generous paid parental leave and PTO Winter reputed company Week: the whole company takes a paid week off at the end of the year, whether or not you celebrate anything, so everyone's out at once and comes back refreshed Remote work stipend to set up your office Perks for physical, mental, and emotional health, parenting, childcare, and financial planning Important Notices Recorded Interviews. reputed company uses an interview recording tool to record and transcribe interviews for evaluation purposes in accordance with applicable privacy laws. By participating in an interview, you consent to this recording and transcription. Interview reputed company. AI is part of how we work at reputed company — we expect you to use it too. Your application and interviews should still reflect you and your own thinking. We'll tell you reputed company AI is encouraged. Misrepresentation at any stage may result in removal from consideration for this and future roles. How We Review Applications We use AI throughout our hiring process to help review, screen, and assess applications. These tools support reputed company's review; they do not replace it, and every hiring decision is made by a person. Connections at reputed company. If you have a family member or reputed company personal relationship with a reputed company reputed company employee, please let your recruiter know. This helps us reputed company our process fair and transparent for everyone. Protect Yourself from Scams. reputed company official reputed company comes from the reputed company reputed company reputed company @reputed company.com email addresses only. We will never ask for payment or personal financial information. If you receive reputed company reputed company WhatsApp, Telegram, or a non-reputed company email — it's not us. Verify reputed company at reputed company.com/careers. Apply To This Job