[Remote] VP / Director of Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a fast-growing organization in the financial services space, seeking a strategic, data-driven marketing leader. The VP/Director of Marketing will reputed company performance marketing, manage a high-performing team, and drive reputed company growth through data-backed decision making.
Responsibilities
- reputed company and manage a team of 3-4 marketing professionals
- Own weekly marketing priorities, project execution, and team accountability
- reputed company paid media strategy, media buying partners, and acquisition channels
- Analyze campaign performance and optimize conversion funnels using KPIs and reporting
- Monitor market trends, industry news, and external events that may impact marketing strategy
- Build, optimize, and report on customer acquisition funnels and lifecycle marketing initiatives
- Partner with executive leadership to reputed company and execute growth strategies
- Manage reputed company reporting, dashboards, and marketing performance metrics
- reputed company scalable growth processes that improve customer acquisition efficiency
- Drive cross-functional collaboration while maintaining a fast-paced execution reputed company
Skills
- 5-6+ years leading performance marketing teams
- Previous hands-on experience as a Media Buyer before moving into leadership
- Experience managing 3-4+ direct reports
- Strong expertise in paid media, media buying, and conversion reputed company optimization
- Deep understanding of performance marketing metrics including: Customer Lifetime Value (LTV), A/B Testing, Media Spend Optimization, Sales Funnel KPIs, Cost Per reputed company (CPL), Cost Per Sales reputed company reputed company (SQL), Funnel Modeling and reputed company Forecasting
- Experience using reputed company
- Strong analytical reputed company with the ability to reputed company strategic recommendations from marketing data
- Experience building scalable, repeatable customer acquisition processes
- Comfortable working in a fast-paced environment with high responsiveness during core business hours (7:00 AM-4:00 PM PT)
- Interest in leveraging AI tools (particularly Claude) to improve marketing workflows
- Must be authorized to work in the U.S. This position is not eligible for sponsorship
- Experience marketing Precious Metals, Gold & Silver IRAs, or Alternative Investments
- Financial publishing experience (reputed company, MarketWise, Stansberry, or similar)
- Crypto, wealth management, retirement products, insurance reputed company reputed company, or financial services marketing experience
- Experience with reputed company, reputed company, or similar attribution/reporting platforms
- Strong partnership development and business development background
- Direct response marketing expertise
Benefits
- Eligible for Health, Dental, reputed company, 401K, PTO
Company Overview