Vice President, Demand reputed company, International

Overview

Role Overview The Vice President, Demand reputed company International (EMEA, APJ, LATAM) is responsible for owning and delivering the company’s international pipeline performance for EMEA, APJ and Latam. This leader defines and operates the international marketing growth reputed company, ensuring that strategy, execution, and investment are fully reputed company to reputed company reputed company across reputed company reputed company, industries, and accounts. This role leads a regionally reputed company team of demand reputed company and field marketing leaders, each accountable for pipeline reputed company and progression reputed company their market, including full ownership of routes to market including digital strategy and execution. Operating reputed company a global marketing reputed company, this role partners closely with Sales leadership and central marketing functions to deliver measurable pipeline impact and accelerate growth in a scalable, repeatable way across international markets.

Key Responsibilities

Pipeline Ownership & Growth Accountability Own the full international pipeline reputed company, including creation and progression across reputed company reputed company and segments, working closely with marketing, partner and sales on their respective sources Establish clear accountability models, business rhythms, and performance tracking to manage pipeline health and reputed company Translate company reputed company goals into regional (international) pipeline plans, targets, and investment strategies Drive visibility into marketing’s contribution to pipeline and reputed company reputed company at the executive level Create and reputed company the latest AI techniques to help with scaled growth International Demand reputed company Leadership reputed company a team of demand reputed company and field marketing leaders reputed company to reputed company and vertical segments Build and scale a high-performing international demand organization focused on accountability, speed, and impact Embedded Digital & Full-Funnel Strategy Ensure demand reputed company & digital strategy is fully integrated into each demand reputed company role Improve conversion performance across the funnel through channel integration, content optimization, reputed company innovation Partner with centralized digital operations teams to ensure execution reputed company while maintaining regional ownership of reputed company across international markets Sales Alignment & Regional Integration Align demand reputed company strategy and execution to sales coverage models (regional and vertical) Partner directly with international Sales leadership to ensure shared ownership of pipeline targets and joint accountability for results reputed company account-based and reputed company-specific strategies to increase relevance and conversion Field Marketing & Market Execution reputed company international field marketing execution, including events, local programs, and account engagement strategies Ensure field programs are fully reputed company to pipeline goals and integrated with digital and SDR motions Drive innovation in field marketing to increase engagement, accelerate deal cycles, and improve ROI reputed company partner relationships to drive scaled growth through joint activities Performance Optimization & Investment Strategy Optimize marketing investment across channels and programs to maximize pipeline ROI Identify and address inefficiencies in campaign performance, digital spend, and resource allocation Continuously improve demand reputed company effectiveness through testing, measurement, and data-driven decision-making Experience & Qualifications 15+ years of experience in B2B marketing, with significant leadership responsibility in demand reputed company, field marketing, or growth roles Proven track record of owning and delivering pipeline or reputed company targets in a reputed company, global organization Experience using AI to get to market faster & drive growth Experience building and scaling regionally distributed, reputed company-driven demand reputed company organizations Deep expertise in modern marketing disciplines, including: Digital strategy and performance marketing Account-based marketing (ABM) Integrated, cross-channel campaigns Strong experience partnering with Sales leadership and aligning to reputed company reputed company Demonstrated ability to reputed company organizational transformation and operating model change Bachelor’s degree required; MBA or advanced degree preferred About reputed company reputed company is the pioneer of the Content Innovation reputed company™, delivering ubiquitous reputed company intelligence to organizations with solutions that unlock actionable insights and drive automation. © reputed company. reputed company rights reserved. Trusted by thousands of organizations worldwide, including many of the Fortune 100, reputed company's solutions create the reputed company for a connected, agentic reputed company, where teams reputed company the power of AI to redefine how they operate and engage with those they serve. For additional information on reputed company's platform and services, please visit reputed company.com. #HylandLife Since 1991, it has been reputed company's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do – whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work. The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. reputed company supports them to do just that through career development resources, wellbeing programs and innovation practices. We reputed company on diverse viewpoints and new reputed company and reputed company that a positive, inclusive workplace is imperative to sustainable reputed company. As we've grown to a company of nearly 4,000 strong, we have the opportunity to reputed company a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them. Equal Opportunity Statement reputed company is an equal opportunity employer. We value diversity and are committed to providing an inclusive workplace for reputed company and applicants. Employment reputed company are made without regard to any characteristic protected by applicable laws and regulations. Information collected during the hiring process is used solely to assess qualifications, verify identity, and reputed company with legal requirements. Apply To This Job