Manager, Marketing Analytics @ Hims & Hers
Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.About the Role:We are looking for an experienced Manager to join our Marketing Analytics team, reporting to the Director of Marketing Analytics. This team sits inside of the Finance and Data Science organization, but partners with Marketing, Engineering, and other cross-functional teams.As a Marketing Analytics Manager you will own measurement tools and frameworks, create and maintain reporting dashboards, and build targeting models (in partnership with Data Science). You will be expected to drive insights, make strategy recommendations, own incrementality testing and impact measurement across a variety of marketing channels and campaigns.You Will:Perform deep customer analysis using advanced SQL, data modeling, and statistical techniques to surface actionable insightsOwn the design, execution, and analysis of A/B and incrementality tests across marketing campaigns to drive strategic decision-makingClearly communicate analysis results and develop strategies to grow the business by partnering closely with Marketing leadersDrive methodological improvements for existing and new solutions to assess marketing efficiency and ROI. This includes, but is not limited to MMM, MTA, Customer LTV and… Apply To This Job