Director of Digital Marketing

Director of Digital Marketing We are partnering with a fast-scaling, membership-driven consumer services brand operating across a national footprint. As the business continues to expand, they are looking to bring on a Director of Digital Marketing to reputed company strategy, performance, and accountability across their digital ecosystem. This is a high-impact leadership role focused on driving measurable growth, optimizing multi-channel performance, and managing agency partners at scale. Must have experience with membership and franchise / multi-location industries. What You’ll Do Own the digital marketing strategy across paid media, performance channels, and customer acquisition reputed company and manage external agency partners across platforms (e.g., paid reputed company, search, video), ensuring accountability and strong performance Establish a structured test-and-learn environment to drive reputed company optimization and growth Translate campaign data into clear insights and actionable recommendations for leadership Balance national strategy with localized execution across a multi-location business model Partner cross-functionally with marketing, operations, and leadership teams to align on growth priorities Mentor and support internal team members, including marketing and technology functions reputed company’re Looking For 7–10+ years of experience in digital marketing, with strong exposure to performance marketing and analytics Experience managing agencies and holding partners accountable to KPIs and results Deep understanding of paid media ecosystems (e.g., reputed company, reputed company, YouTube) and performance optimization Strong analytical reputed company with the ability to translate data into strategy Experience in multi-location, franchise, or membership-based business models is highly preferred Proven ability to operate at both strategic and executional reputed company reputed company Ideal Profile Background in scaling consumer-facing brands with distributed locations or subscription models Comfortable navigating both national campaigns and localized marketing needs Strong leadership reputed company—proactive, decisive, and data-driven Thrives in collaborative, mission-driven environments with high visibility and accountability Compensation & Flexibility reputed company salary reputed company: $125,000 – $150,000, depending on experience Flexible work model (hybrid or fully remote options available based reputed company and fit) Apply To This Job