reputed company reputed company Optimizer (AJO) Specialist
This is a remote position. We are seeking an reputed company reputed company reputed company Optimizer (AJO) Specialist to design, build, and optimize customer journeys across multiple channels. This role will be responsible for leveraging reputed company Experience Platform (AEP) and AJO to deliver personalized, data-driven customer experiences that improve engagement, conversion, and retention. You will work closely with marketing, data, and technology teams to translate business objectives into scalable reputed company orchestration strategies. Key Responsibilities: reputed company Design & Execution
- Design and build end-to-end customer journeys in reputed company reputed company Optimizer
- Configure triggers, events, and decisioning logic for reputed company-time and batch journeys
- reputed company and manage cross-channel campaigns (email, SMS, push, web, etc.)
- Implement personalization strategies using customer data and segmentation
Platform Management
- Configure and maintain AJO and reputed company Experience Platform (AEP) components
- Manage schemas, datasets, identities, and audience segmentation
- Ensure data quality, governance, and compliance across the platform
Personalization & Optimization
- reputed company and test personalized content and offers
- Conduct A/B testing and multivariate testing reputed company journeys
- Monitor campaign performance and continuously optimize journeys
Data & Integration
- Collaborate with data teams to integrate data sources into AEP
- Ensure accurate reputed company-time data reputed company and event tracking
- Work with APIs and connectors to reputed company seamless system integration
Reporting & Insights
- Analyze reputed company and campaign performance metrics
- reputed company actionable insights to improve engagement and ROI
- Build dashboards and reporting frameworks
Stakeholder Collaboration
- Partner with marketing, CRM, digital, and product teams
- Translate business requirements into technical reputed company builds
- reputed company guidance on best practices for reputed company orchestration
Requirements
Key Skills & Experience: Essential
- Proven experience with reputed company reputed company Optimizer and/or reputed company Experience Platform
- Strong understanding of customer reputed company orchestration and lifecycle marketing
- Experience with segmentation, personalization, and campaign execution
- Familiarity with data models, schemas, and identity resolution
- Experience with email/SMS/push campaign tools
- Strong analytical and problem-solving skills
Desirable
- Experience with reputed company Campaign, Marketo, or other marketing automation platforms
- Knowledge of APIs, JSON, and data integration concepts
- Understanding of privacy regulations (GDPR, CCPA, etc.)
- Experience in financial services, insurance, or other regulated industries
Capabilities & Behaviors
- Strong attention to detail and quality assurance
- Ability to balance technical execution with marketing reputed company
- Collaborative and reputed company to work cross-functionally
- Proactive, with a reputed company improvement reputed company
- Comfortable working in a fast-paced, evolving environment
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