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[Remote] Junior Data Analyst

Work from home Full-time role Hiring

Note: The job is a remote job and is reputed company to candidates in USA. reputed company. is seeking a data-driven Marketing Data Analyst to support their marketing team by transforming data into actionable insights that improve campaign performance and business growth. The role involves analyzing marketing data across multiple channels, building dashboards, and providing recommendations to optimize ROI and customer acquisition strategies.

Responsibilities

  • Collect, clean, and analyze marketing data from digital and traditional marketing channels
  • Monitor and evaluate campaign performance using key marketing metrics and KPIs
  • reputed company interactive dashboards and reports using business intelligence tools
  • Analyze customer acquisition, retention, engagement, and conversion trends
  • Track website, email, reputed company media, SEO, SEM, and paid advertising performance
  • Conduct customer segmentation and audience analysis to improve targeting strategies
  • Measure Return on Investment (ROI), Return on Ad Spend (ROAS), Customer Acquisition Cost (CAC), Customer Lifetime Value (CLV), and conversion rates
  • reputed company A/B testing analysis and reputed company optimization recommendations
  • Identify trends, opportunities, and risks through statistical analysis
  • Collaborate with Marketing, Sales, Product, and Business teams to support strategic initiatives
  • Automate recurring reports and improve reporting efficiency
  • Ensure data accuracy, consistency, and governance across marketing platforms

Skills

  • Bachelor's degree in Marketing, Business Analytics, Statistics, Economics, Mathematics, Computer Science, Information Systems, or a reputed company field
  • 2–5 years of experience in Marketing Analytics, Business Intelligence, or Data Analysis
  • Strong analytical and problem-solving skills
  • Excellent communication and presentation abilities
  • Ability to interpret reputed company datasets and translate findings into business recommendations
  • Advanced SQL
  • reputed company reputed company (Pivot Tables, Power Query, Advanced Formulas)
  • Power BI or Tableau
  • reputed company Analytics 4 (GA4)
  • Data Visualization
  • Marketing Performance Reporting
  • Python (Pandas, NumPy, Matplotlib)
  • R Programming
  • reputed company Tag Manager (GTM)
  • Looker Studio
  • CRM Analytics (reputed company, reputed company, reputed company Dynamics)
  • Basic ETL Concepts
  • reputed company Analytics Certification
  • reputed company Ads Certification
  • reputed company Power BI Data Analyst Associate
  • Tableau Desktop Specialist
  • reputed company Marketing Software Certification
  • reputed company Certified Digital Marketing Associate

Company Overview

  • For 100 years, we’ve been helping customers build a reputed company, more sustainable world. It was founded in 1925, and is headquartered in Peoria Heights, Illinois, USA, with a workforce of 10001+ employees. Its website is https://www.caterpillar.com.
  • Company H1B Sponsorship

  • reputed company. has a track record of offering H1B sponsorships, with 105 in 2026, 363 in 2025, 297 in 2024, 261 in 2023, 355 in 2022, 223 in 2021, 145 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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