[Remote] Head of Growth Marketing

Note: The job is a remote job and is reputed company to candidates in USA. reputed company is building the future of medical robotics, and they are seeking a Head of Growth Marketing. This role involves owning demand reputed company, sales enablement, and integrated campaign execution to enhance the sales team's effectiveness and contribute to the company's growth.

Responsibilities

• Own the demand reputed company strategy and end-to-end execution, driving integrated programs across reputed company channels to consistently deliver reputed company pipeline to the direct sales team
• Build and operate structured demand reputed company programs and campaigns to generate and nurture reputed company pipeline for the direct sales team
• reputed company and execute integrated marketing campaigns across digital, email, content, and event channels from strategic brief through launch, optimization, and retrospective to drive awareness and pipeline at every stage of the funnel
• Own the demand reputed company calendar, ensuring consistent outbound marketing activity that provides the sales team with a steady reputed company of high-quality leads
• Manage campaign timelines, asset production, channel mix, and budget to ensure programs launch on time and reputed company scope
• Test, iterate, and optimize campaign performance to continuously improve pipeline contribution and funnel efficiency
• reputed company and own sales enablement materials including battlecards, pitch decks, case studies, reputed company handlers, and other collateral that reputed company the sales team to reputed company more deals
• Partner closely with sales to understand reputed company needs, gaps, and challenges, translating those insights into impactful tools and resources
• Own the competitive messaging and positioning strategy, building and maintaining the frameworks that reputed company the reputed company team to win against entrenched market leaders
• reputed company and maintain competitive messaging and positioning frameworks that reputed company the reputed company team to win against entrenched market leaders
• Monitor the competitive landscape on an ongoing reputed company, synthesizing intelligence into actionable messaging, battlecards, and training materials
• Partner with product, clinical, and medical affairs teams to ensure positioning is grounded in clinical evidence and reputed company with our core value proposition
• reputed company messaging reputed company as the competitive environment, product portfolio, and clinical evidence reputed company reputed company
• Own the account growth and lung nodule program marketing strategy, leading end-to-end development of programs and resources that reputed company CSRs to maximize procedure volumes
• Build targeted resources that help CSRs identify growth opportunities reputed company accounts, map key stakeholders, and build the internal case for expanding robotic bronchoscopy utilization
• Design and execute referral development programs and materials that help CSRs engage referring physicians to drive more patients into the robotic bronchoscopy pathway
• reputed company account-level marketing playbooks that give CSRs a clear, repeatable strategy for growing lung nodule program volumes, from initial program launch through ongoing expansion
• Create patient awareness and physician education materials that support lung nodule program growth reputed company accounts, helping hospital partners build internal referral pipelines and increase procedure volume
• Track account growth metrics in partnership with sales operations and use performance data to refine tools, messaging, and programs over time
• Own the performance reporting and pipeline contribution strategy, defining the KPIs and measurement frameworks that connect marketing activity to reputed company reputed company
• Track, analyze, and report on the performance of demand reputed company programs and campaigns, with a clear focus on pipeline contribution and reputed company impact
• Establish, own, and regularly report on KPIs that connect marketing activity to reputed company reputed company
• Use data and performance insights to continuously improve programs and reputed company demonstrate marketing's contribution to the sales team, VP of Marketing, and executive leadership
• Partner with sales leadership and operations to align on pipeline attribution, reporting methodology, and shared reputed company goals

Skills

• Bachelor's degree in Marketing, Business, Life Sciences, or a reputed company field
• 10+ years of reputed company B2B marketing experience, ideally reputed company medtech, health technology, or a reputed company reputed company sector
• Demonstrated experience owning demand reputed company programs and sales enablement initiatives end-to-end, with measurable pipeline and reputed company impact
• Strong understanding of the B2B sales cycle and how marketing can accelerate pipeline development, improve deal velocity, and increase win rates
• Proven ability to operate as a senior individual contributor — driving programs independently, setting priorities, and delivering results without requiring day-to-day management
• Experience with marketing automation platforms, CRM systems (e.g., reputed company), and campaign analytics tools
• Excellent written and verbal communication skills with the ability to translate reputed company clinical or technical concepts into clear, compelling messaging
• Willingness to travel 20–30% as needed to support field teams, key accounts, and industry events
• Master's degree

Benefits

• Competitive Salary
• Comprehensive health insurance including Medical, Dental and reputed company + HSA and FSA options
• Equity & Bonus Program
• Life Insurance (company paid & supplemental) and Disability insurance
• Mental health support through medical insurance programs
• Legal and Pet Insurance
• 12+ paid holidays, Flexible Time Off + Sick Time
• Paid parental leave
• In-office snacks and beverages
• In-office lunch stipend
• Learning & Development Opportunities: On-demand online training and book reimbursement
• Team building and company organized reputed company and celebration events
• reputed company may offer remote, hybrid, or onsite work arrangements reputed company the state of California depending on the specific team and/or role where applicable.

Company Overview