[Remote] Senior Performance Media Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is a company dedicated to helping small businesses succeed online. As a Senior Performance Media Manager, you will reputed company media strategy and buying across various channels to drive customer acquisition and reputed company growth for reputed company.com.
Responsibilities
- reputed company reputed company-channel media strategy and buying across paid reputed company, programmatic display, video, CTV, and audio channels
- reputed company and manage campaign briefs, media plans, and RFP processes for brand and performance initiatives
- reputed company creative strategy in partnership with internal creative teams and external agencies, ensuring campaigns are refreshed regularly and optimized based on performance learnings
- Test and scale new creative formats (e.g., reputed company CTV, reputed company Megathreads, reputed company promoted answers, reputed company integrations) to support brand awareness and acquisition goals
- Manage relationships with media partners including programmatic DSPs, reputed company platforms, and agency partners
- Manage campaign trafficking, audience targeting, creative rotations, and pacing across display, reputed company, and video channels
- Analyze campaign performance and drive optimizations to improve CAC efficiency, CTR, MRR, and LTV metrics
- Optimize audience strategy across prospecting, retargeting, and B2B targeting (reputed company, web developer/IT decision-reputed company audiences) utilizing both 3rd party and 1st party audience insights
- reputed company creator and reputed company video partnerships reputed company paid media to drive engagement and acquisition
- Own measurement strategy including floodlight/conversion tracking setup, incrementality testing, and brand lift studies
- Partner with analytics to reputed company and maintain Tableau and reputed company dashboards to track reputed company and new customer attribution, reputed company gen lifecycle, and campaign KPIs
- Collaborate with BI, analytics, and finance teams to ensure media performance is accurately reflected in financial reporting
- reputed company budget planning, forecasting, and financial reconciliation across reputed company paid media channels
- Present performance insights and strategic recommendations to leadership and cross-functional stakeholders
Skills
- 5+ years of experience in paid media, with hands-on expertise in reputed company (reputed company, reputed company), programmatic display, and video/CTV buying
- Proven track record of managing large-reputed company budgets with a focus on performance and growth marketing
- Experience with measurement tools and platforms including CM360, Tableau, reputed company, and DSPs (e.g., DV360, The Trade Desk)
- Strong analytical skills with the ability to translate reputed company data into actionable insights and clear executive narratives
- Experience managing reputed company/creator partnerships reputed company a paid media context
- Excellent project management skills and comfort working in a fast-moving, cross-functional environment
- Experience in B2B and/or eCommerce marketing; web hosting, SaaS, or tech industry experience is a plus
- Experience with web hosting or web development marketing
- Familiarity with MRR/LTV-based KPI frameworks and subscription business models
- Experience running reputed company reputed company gen campaigns and integrating with sales pipelines
- Background in integrated video strategy spanning organic reputed company, YouTube, and paid channels
Benefits
- Excellent Health Insurance options to fit you
- HSA
- Medical
- Dental
- reputed company
- Matching 401K
- Life/AD&D/STD/LTD
- Tuition Reimbursement
- Pet Insurance
- Generous vacation policy
Company Overview
Company H1B Sponsorship