[Remote] Marketing Engagement Partner - Remote

Note: The job is a remote job and is open to candidates in USA. CSAA Insurance Group, a AAA insurer, is one of the leading personal lines property and casualty insurance groups in the United States. They are seeking a Marketing Engagement Partner to develop innovative marketing strategies through data analysis and lead operational governance activities across assigned Clubs.

Responsibilities

• Analyze and interpret marketing performance data across Club programs and initiatives to identify trends, findings, and opportunities for improvement
• Partner with analytics resources to collect, validate, and evaluate data to identify performance drivers and implications
• Develop and maintain working knowledge of customer journeys used in marketing campaigns and identify opportunities to improve effectiveness
• Evaluate targeting, messaging, customer journey, and channel performance to identify enhancement opportunities for Club marketing programs
• Translate analysis into clear performance summaries, presentations, and recommendations for management review
• Lead operational governance activities across assigned Clubs, including creative review oversight, workflow compliance, documentation standards, funding governance, and audit readiness
• Track and monitor Club marketing funding utilization to ensure compliance with Producer Agreements
• Identify execution risks, process gaps, measurement limitations, and operational issues and coordinate resolution with appropriate partners
• Collaborate with analytics, product, technology, legal, agency, and Club partners to improve marketing effectiveness and operational execution
• Identify opportunities to continuously improve team processes, operational efficiency, and execution effectiveness
• Leverage analytics and AI-enabled tools to support insight generation, documentation quality, and operational consistency

Skills

• 6+ years' experience planning and implementing strategic marketing efforts, customer journey analysis, campaign optimization, operational governance, or complex cross-functional initiatives
• Bachelor's degree (BA/BS) in related area or an equivalent combination of education and experience
• Advanced knowledge of functional marketing principles, customer journey concepts, and analytical techniques
• Ability to analyze and interpret marketing performance data to identify trends, key learnings, and opportunities for improvement
• Strong business judgment, critical thinking, and problem-solving capability
• Ability to evaluate targeting, messaging, customer journey, and channel performance to improve marketing effectiveness
• Cross-functional influence ability and experience collaborating without direct authority
• Ability to create, present, and deliver clear and compelling presentations and recommendations
• Ability to independently lead projects and initiatives of complex scope
• Deep understanding of governance frameworks, marketing processes, and execution workflows
• Experience using analytics and AI-enabled tools to support insight generation and execution effectiveness
• Highly developed understanding of marketing, brand development, and program implementation
• Experience leading complex cross-functional analytical or operational initiatives
• Actively shapes our company culture (e.g., participating in employee resource groups, volunteering, etc.)
• Lives into cultural norms (e.g., willing to have cameras when it matters: helping onboard new team members, building relationships, etc.)
• Travels as needed for role, including divisional / team meetings and other in-person meetings
• Fulfills business needs, which may include investing extra time, helping other teams, etc

Benefits

• Annual bonus eligibility for most roles
• 401(k) with a company match
• Flexible Workplace
• Flexible Workplace. Most employees hold Home-Flex roles, working primarily from home, often with the flexibility to work from various locations including CSAA offices.
• Leaders and mentors partner with employees to align interests, unlock development opportunities, and support long‑term success
• Reasonable accommodations to qualified applicants and employees with disabilities or other limitations

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