[Remote] Branded Content Writer, Local

Note: The job is a remote job and is open to candidates in USA. Axios is a modern media company dedicated to providing trustworthy, award-winning news content in an audience-first format. They are hiring a Local Branded Content Writer to develop branded content for local advertising partners, collaborating with the Branded Content Editor and local revenue partners to create community-based marketing campaigns. The role requires strong writing and editing skills to craft original sponsored content and conduct research on local issues.

Responsibilities

• Develop branded content for Axios’ local advertising partners
• Work with the Branded Content Editor and local revenue partners to build and maintain thought leadership, community-based, and brand marketing campaigns
• Create native branded content for local audiences that appears on the Axios website, in newsletters, and at events
• Craft original sponsored content and conduct research on local issues, industries, and communities across a range of brands and markets
• Translate brand messaging into stories that feel relevant, useful, and authentic in local markets
• Work across multiple markets, industries, and campaign types while maintaining quality and consistency
• Write for newsletters, websites, event materials, and social platforms
• Identify the most audience-relevant angle within a sponsor’s message
• Assist in the creation and production of branded content through live interviews
• Work on small creative teams to create client-driven materials

Skills

• Writing experience in a branded, local editorial, or community-focused content capacity
• Passion for thought leadership, service journalism, and storytelling on behalf of brands
• Demonstrated ability to research and brainstorm themes and messaging that align with client goals and resonate with specific local audiences
• Strong understanding of how to translate brand messaging into stories that feel relevant, useful, and authentic in local markets
• Ability to work across multiple markets, industries, and campaign types while maintaining quality and consistency
• Experience writing for newsletters, websites, event materials, and social platforms
• Strong editorial judgment and the ability to identify the most audience-relevant angle within a sponsor's message
• Comfort with live interviews to assist in the creation and production of branded content
• Familiarity working on small creative teams to create client-driven materials
• Design, infographic, social video or AI-assisted content workflow skills are a plus

Benefits

• 401(k) with employer match
• Robust PPO and High Deductible health insurance options on the Blue Cross Blue Shield network
• Employer Health Savings Account (HSA) contribution for the high deductible health plan option
• Dental and vision coverage
• Primary caregiver 12-week paid leave
• Generous vacation policy, plus holidays
• One mental health day per quarter
• Annual learning and development stipend
• $100 monthly work-from-home stipend
• Tele-mental health services through Headspace
• OneMedical membership, including tele-health services
• Personal health advocacy resources through HealthAdvocate
• Inclusive fertility, hormonal health and family forming benefits through Carrot Fertility
• Access to the Axios “Family Fund”, which was created to allow employees to request financial support when facing financial hardship or emergencies
• Increased work flexibility for parents and caretakers
• Virtual company-sponsored social events
• A strong and positive work environment
• A commitment to an open, inclusive, and diverse work culture

Company Overview