[Remote] Marketing Assistant

Note: The job is a remote job and is open to candidates in USA. Macmillan Learning is committed to driving innovation that transforms education. As a Marketing Assistant, you will support the execution and maintenance of marketing operations processes, assist with operational requests, and maintain data accuracy within various marketing systems.

Responsibilities

• Support platform maintenance and data integrity activities across marketing systems including:
• Updating forms, templates, emails, and other operational assets within Marketo and related systems
• Assisting with list imports, data updates, and routine maintenance activities
• Assisting with data cleanup and consistency updates in Marketo and Salesforce
• Support operational request intake and workflow coordination activities including:
• Completing operational and standalone requests according to established workflows and procedures
• Helping manage requests submitted through the Marketing Ops Help Request queue
• Updating task statuses and communicating progress updates to stakeholders
• Assist in the creation, editing, and maintenance of Jeto launchers and related documentation by:
• Updating launcher fields
• Creating, maintaining, and versioning Jeto launchers
• Testing and ensuring quality assurance for new or updated Jeto launchers
• Support process documentation and team resources by:
• Updating existing documentation, process guides, and training materials
• Maintaining shared operational resources and reference materials
• Assisting with process organization and documentation updates as workflows evolve
• Support campaign operations and backup campaign execution activities including:
• Assisting with the setup and maintenance of campaign assets within Marketo and related systems as needed
• Assisting with campaign-related updates, scheduling, and deployment activities as needed
• Providing backup support for operational campaigns during team absences or high-volume periods
• Support project coordination and Asana workflow management activities including:
• Creating, updating, and maintaining tasks, timelines, and project information in Asana
• Assisting with large-scale Asana maintenance efforts such as template updates, project clean-up initiatives, and archiving
• Supporting Asana administration activities including updating fields, assisting with workflow rules, and performing quality assurance checks as needed

Skills

• Bachelor's Degree
• Strong organizational skills and attention to detail
• Ability to learn new technologies and systems quickly
• Strong written and verbal communication skills
• Ability to manage multiple tasks and priorities simultaneously
• Strong problem-solving and critical-thinking skills
• Comfortable working within established processes and workflows
• Ability to work collaboratively within a team environment
• Technical aptitude and interest in systems, operations, and process-oriented work
• Experience with Google Workspace including Sheets, Docs, Slides, and Drive
• Prior Internship or full-time professional experience in marketing, operations, administration, or related fields preferred
• Familiarity with marketing automation or CRM platforms such as Marketo or Salesforce preferred
• Familiarity with project management tools such as Asana preferred
• Experience working with data entry, spreadsheets, or operational systems preferred
• Willingness to learn to maximize efficiency and keep up with emerging technologies that impact higher education
• Willingness to take calculated risks and learn from outcomes in the pursuit of continuous improvement and process innovation
• Strong interest in the intersection of marketing, technology, and education, with a desire to stay current on trends shaping the future of work and learning

Benefits

• Competitive pay and bonus plan
• Generous Health Benefits (Medical, Dental, Vision)
• Contributions to your 401k retirement account through Fidelity
• Generous paid time off, sick time, discretionary days. and paid holidays (International Day for the Elimination of Racial Discrimination, Juneteenth, Indigenous People's Day, and more!)
• Employee Assistance Program, Education Assistance Program
• 100% employer-paid life and AD&D insurance

Company Overview