[Remote] Global Social Media Strategist
Note: The job is a remote job and is open to candidates in USA. EPAM Systems is a leading global provider of digital platform engineering and technology solutions. They are seeking a Global Social Media Strategist to own and evolve their worldwide organic social media presence, focusing on B2B and B2C strategies to drive engagement and strengthen brand presence.
Responsibilities
- Own and evolve EPAM’s global organic social media strategy, with a primary focus on B2B (LinkedIn) and secondary focus on B2C/Talent (Facebook, Instagram)
- Audit the end‑to‑end social ecosystem to identify what’s working, what should be retired, and what opportunities are currently missed
- Develop and scale executive and employee (DIY/ambassador) social content strategies, including executive ghostwriting and advocacy enablement
- Act as a strategic advisor to stakeholders, coaching teams on social best practices and pushing back diplomatically using data and platform insights
- Partner cross‑functionally with Content, Brand/Creative, Talent Marketing, Events, Performance Marketing, and Analytics to align social storytelling with broader campaigns and priorities
- Optimize organic content performance using engagement‑focused metrics and platform‑specific best practices
- Enable regional social teams through COE standards, guidelines, and education
- Support live and event‑based social coverage at key industry events
Skills
- 10+ years in B2B IT services marketing with demonstrated success scaling and evolving global organic social media programs (non‑negotiable)
- Deep expertise in organic social media, particularly LinkedIn, including algorithm behavior and platform best practices
- Proven experience developing executive thought leadership and personal/DIY social content
- Strong social‑first writing and storytelling skills, adaptable by platform and audience
- Data‑literate mindset with experience using analytics to drive decisions (engagement, attribution, sentiment — not impressions)
- Experience working in small, high‑performing, resource‑constrained teams
- Strong stakeholder management and influence skills, including comfort advising senior leaders and executives
- Familiarity with social and analytics tools such as Hootsuite, Brandwatch, Google Analytics, BigQuery, Looker, and UTM frameworks
- Expected travel of ~10–15% for key industry events and on‑site social coverage
Benefits
- Medical, Dental and Vision Insurance (Subsidized)
- Health Savings Account
- Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
- Short-Term and Long-Term Disability (Company Provided)
- Life and AD&D Insurance (Company Provided)
- Employee Assistance Program
- Unlimited access to LinkedIn learning solutions
- Matched 401(k) Retirement Savings Plan
- Paid Time Off – the employee will be eligible to accrue 15-25 paid days, depending on specific level and tenure with EPAM (accrual eligibility may change over time)
- Paid Holidays - nine (9) total per year
- Legal Plan and Identity Theft Protection
- Accident Insurance
- Employee Discounts
- Pet Insurance
- Employee Stock Purchase Program
- If otherwise eligible, participation in the discretionary annual bonus program
- If otherwise eligible and hired into a qualifying level, participation in the discretionary Long-Term Incentive (LTI) Program
Company Overview