[Remote] Brand Reputation, SEO & PR Manager
Note: The job is a remote job and is open to candidates in USA. Weekday AI is seeking a Brand Reputation, SEO & PR Manager who will take ownership of the organization's online reputation, search visibility, and public brand perception. This strategic role involves managing the brand's presence across digital platforms, executing SEO-driven strategies, and building relationships with media and influencers to enhance brand credibility.
Responsibilities
- Own and manage the organization's online reputation and search presence across major digital platforms
- Develop and execute SEO-driven reputation management strategies to strengthen brand visibility and authority
- Monitor search engine results, brand mentions, reviews, and online conversations to identify opportunities and potential reputation risks
- Build and maintain a strong portfolio of high-authority digital assets, profiles, and content properties
- Create and execute content strategies designed to enhance brand credibility and improve search rankings
- Develop relationships with media outlets, journalists, industry publications, and influencers to secure positive brand coverage
- Lead digital PR initiatives, guest posting campaigns, thought leadership content, and media placements
- Execute rapid-response reputation management campaigns when negative content or brand risks emerge
- Build and nurture customer advocacy programs that encourage positive brand engagement and organic endorsements
- Partner with customer-facing teams to identify and amplify success stories, testimonials, and positive customer experiences
- Continuously optimize strategies for evolving search algorithms, AI-powered search experiences, and digital reputation trends
- Track and report on key performance indicators related to search visibility, brand sentiment, content performance, and reputation metrics
- Identify automation, monitoring, and analytics tools that improve visibility and reputation management efficiency
Skills
- 3+ years of experience in Online Reputation Management, SEO, Digital PR, Brand Marketing, or a related field
- Proven success in managing and improving brand visibility within search engine results
- Strong understanding of SEO, content marketing, search algorithms, and digital authority-building strategies
- Experience developing and executing digital PR campaigns and media outreach initiatives
- Familiarity with reputation monitoring tools, brand tracking platforms, and online listening solutions
- Strong crisis management and problem-solving skills with the ability to respond effectively under pressure
- Experience creating high-quality content that supports both reputation management and search performance objectives
- Excellent communication, stakeholder management, and relationship-building skills
- Strong analytical mindset with the ability to interpret performance metrics and translate insights into action
- Self-driven, proactive, and comfortable operating in a fast-paced, high-accountability environment
- Passion for building trusted brands, protecting reputation capital, and driving measurable business impact through strategic digital initiatives
- Knowledge of AI-powered search trends, Generative Engine Optimization (GEO), and evolving digital discovery platforms is highly desirable
Company Overview