[Remote] Marketing Strategist Intern

Note: The job is a remote job and is open to candidates in USA. Shop Online New York is committed to delivering innovative online retail experiences, and they are seeking a Marketing Strategist Intern to craft their go-to-market strategy. This role involves developing a comprehensive marketing plan that aligns with the launch timing, collaborating with cross-functional teams, and ensuring effective execution of marketing initiatives.

Responsibilities

• Develop a holistic marketing strategy that outlines key channels, messaging, and timing for launch
• Conduct market research and competitor analyses to shape a compelling brand narrative
• Collaborate with cross-functional teams (design, development, product) to ensure marketing efforts align with overall business goals
• Create detailed marketing roadmaps, setting milestones and deliverables leading up to the launch
• Plan integrated campaigns, coordinating social media, email marketing, paid advertising, and content marketing
• Work closely with creative teams to ensure consistency of messaging and brand identity
• Define KPIs and metrics to measure the effectiveness of planned marketing activities
• Continuously refine strategies using data-driven insights, remaining flexible to pivot when necessary
• Serve as the primary marketing advisor to leadership, presenting clear plans, progress updates, and potential adjustments
• Maintain open lines of communication across all departments to guarantee alignment and readiness for the eventual launch

Skills

• Proven understanding of marketing strategies, particularly in the digital/e-commerce space
• Ability to conceive and execute long-term, multi-stage marketing plans
• Strong analytical and organizational skills, capable of managing multiple projects with shifting deadlines
• Excellent communication skills to work effectively with various teams and stakeholders
• Familiarity with marketing tools for analytics, social media management, and campaign automation
• A patient and adaptable mindset, ready to fine-tune plans until the ideal launch scenario is achieved

Benefits

• Hands-on experience masterminding a high-impact marketing plan for a developing e-commerce platform.
• Direct collaboration with senior leadership, refining skills in strategic planning and decision-making.
• Enhancement of your professional network in marketing, digital retail, and branding.
• A certificate of completion and potential letter of recommendation based on performance.
• The opportunity to shape the public face and brand story of a company gearing up for a major launch.

Company Overview