KIND Foundation — Brand Narrative & Content Systems Partner

KIND Foundation — Creative Narrative & Content Systems Partner (US Based ONLY apply) Six-Week Strategic Creative Residency (Part-Time / Remote) UNITED STATES ONLY Budget: $3,500 Fixed Structure: 3 Milestones Timeline: 6 Weeks Commitment: ~10–15 hrs/week Location: Remote Project Type: Brand Narrative + Digital Storytelling + Content Systems About KIND KIND is not a traditional nonprofit. And it is not a lifestyle brand built around inspirational messaging. KIND is exploring something far more ambitious: What happens when emotional resonance becomes infrastructure? At its core, KIND is building systems where belonging becomes measurable, participatory, and economically generative. The work spans: emotional infrastructure ritual design AI systems participatory culture architecture experience design digital identity memory systems community formation The broader ecosystem includes: KIND Place — a large-scale immersive garden and emotional infrastructure project planned for Naples AOK (Art of Kindness) — a digital ritual and emotional intelligence platform, an emerging AI Lab focused on emotional systems, resonance mapping, and participation architecture a future digital/physical Experience Center connected to the platform ecosystem This is not “spread kindness” branding. This is contemporary systems thinking through emotional intelligence. The Tone We Are Building The person we hire must understand that KIND is culturally sophisticated, emotionally intelligent, visually restrained, and strategically clear. The language architecture draws inspiration from: The Power of Kindness (accessibility + emotional intelligence) Braiding Sweetgrass (rhythm + sensory reverence) Sequoia-style strategic thinking (clarity + scalability + category definition) Apple (restraint + simplicity + confidence) Monocle (global sophistication + design intelligence) architecture journals and spatial philosophy (atmosphere + emotional geometry + permanence) contemporary AI/product language (future orientation + adaptive systems + emotional telemetry) The emotional tone should feel: calm intelligent emotionally literate spatial restrained contemporary culturally aware visionary without hype strategic without sounding corporate We are NOT looking for: nonprofit clichés “make the world better” language spiritual fluff startup hustle culture loud social media energy performative activism generic influencer aesthetics The Assignment We are looking for a creative systems thinker who can help translate KIND into a contemporary cultural presence across: TikTok Instagram web storytelling donor communications visual narrative systems social handles short-form emotional storytelling founder narrative positioning creative direction references lightweight brand infrastructure This is NOT simply “social media management.” We are building: a coherent emotional narrative ecosystem. Deliverables The selected creative partner will help create the foundational narrative and content infrastructure for KIND. Core Deliverables 1. Narrative Positioning System Development of: brand voice guidelines emotional tone system messaging pillars language hierarchy content themes audience framing founder narrative positioning visual mood references storytelling rhythm guidelines 2. Website Narrative Structure Writing + structuring: homepage narrative about section mission framing ecosystem explanation donor/supporter language partnership framing contact structure future-facing positioning This is NOT a full web build. This is narrative architecture + copy direction. 3. Short-Form Video Storytelling System Development of: TikTok content directions Instagram reel concepts emotional storytelling sequences voiceover scripts shot concepts visual pacing references storytelling hooks founder narration structure ambient visual references 4. UGC / Social Content Package Creation of: short-form content concepts content calendar direction emotional prompts participation hooks narrative arcs audience engagement structures visual caption frameworks 5. Contemporary Brand Toolkit Lightweight but intelligent creative system including: typography direction references social bio language naming consistency tone examples visual references communication posture business card copy concepts donor one-line narratives social identity consistency Deliverables Format Requirements Final delivery package should include: Editable Working Files Preferred formats: Google Docs Notion Figma Canva Adobe Express PDF exports MP4 references (if applicable) Final Delivery Package Should Include Narrative Folder Messaging system Tone doctrine Website copy Donor language Founder narrative Messaging examples Content Folder TikTok/reel scripts UGC prompts Content directions Storyboarding notes Caption examples Hook structures Creative Direction Folder Moodboards Typography references Color direction Visual pacing references Social aesthetic references Strategic Summary PDF A final summarized document containing: key narrative direction content philosophy audience understanding future creative opportunities recommendations for scaling the ecosystem Milestone Structure Milestone 1 — Strategic Narrative Foundation $1,000 Deliverables: narrative discovery session tone doctrine brand language system audience framing founder positioning website narrative outline initial visual direction references platform strategy recommendations Timeline: Week 1–2 Milestone 2 — Content & Storytelling Systems $1,000 Deliverables: TikTok/reel storytelling concepts 12–20 short-form content directions sample scripts UGC structure emotional content arcs caption systems donor communication tone examples social storytelling framework Timeline: Week 3–4 Milestone 3 — Final Creative Package & Delivery $1,500 Deliverables: refined narrative system finalized website copy full social starter toolkit creative reference package organized editable files final strategy PDF launch-ready communication toolkit Timeline: Week 5–6 Final payment released upon complete organized delivery package. Ideal Candidate You may be: a creative strategist narrative designer filmmaker brand architect editorial storyteller creative technologist systems thinker culturally intelligent social strategist You DO NOT need to come from nonprofit work. You SHOULD understand: emotional storytelling design restraint contemporary culture AI/product language systems thinking atmosphere and pacing modern short-form storytelling Bonus if you appreciate: architecture philosophy ritual behavioral systems emotional design sensory storytelling contemplative writing What Success Looks Like At the end of six weeks, KIND should feel: coherent emotionally intelligent culturally contemporary visually restrained strategically ambitious future-facing emotionally memorable Not like a campaign. Not like a charity. Not like a startup. But like the beginning of: a new category of emotional infrastructure Apply To This Job