Marketing Precision Strategy Consultant
What impact can a Precision Strategy Consultant make? Precision Strategy Consultants (PSCs) at Agility bring deep expertise in developing and implementing advertising strategies within the broader context of a company's full marketing portfolio. This includes marketing strategy, analytics, media buying, digital channel management, project management, and relationship management — all working together to build tailored precision strategies aligned with each customer's unique goals and challenges. PSCs also lead a cross-functional team of specialists to execute those strategies and achieve customer KPIs. That team includes audience engineers, optimization specialists, creative production engineers, tracking engineers, and marketing scientists. World-class execution tells the story of success through data — and unlocks greater advertising investment from the customer. What does success look like? A Precision Strategy Consultant has a healthy, thriving customer set who are raving fans. They continually build and implement the best possible precision strategies, and their customers experience real results. They are a source of excellence and knowledge for the broader team, willing to train and guide junior members. They love learning and systematically improve themselves and everyone around them. Experience, qualities, and skills The following represent our ideal — having most of them is what we realistically expect: Strategic vision and planning: Collaborate with customer marketing leadership to develop and oversee precision advertising plans, using data and analytics to inform decisions and measure success. Customer relationship and consultation: Act as a strategic advisor, guiding customers through the precision advertising landscape and facilitating discussions around audience strategy, brand messaging, creative adaptation, optimization, measurement, and results. Collaboration and leadership: Lead cross-functional teams to develop and execute integrated customer strategies. Mentor junior team members and foster a culture of learning. Coordinate across disciplines to maximize ROI and keep campaigns aligned with strategic objectives. Communication and persuasion: Engage customers via email, Slack, video calls, and in-person as needed. Communicate complex strategies clearly and persuasively, and drive strategic conversations in quarterly business reviews. Principles and ethics: Maintain integrity, set and achieve meaningful goals, and do work you're proud of. Build healthy relationships without sacrificing results. Use focus as a tool for executing with precision. Innovation and growth: Identify growth opportunities for customers, collaborate with Account Executives on compelling presentations, and work closely with Product to surface insights that surprise and delight. Support Agility's OKRs through innovation and performance improvement. Network and advocacy: Build a positive impression of Agility through exceptional results. Bring a network of peers and past colleagues who trust your judgment — and who might follow you here. Role-specific experience 8+ years in digital marketing, advertising, marketing management, or programmatic media buying (Display, CTV, Audio, DOOH), plus 3+ years in marketing leadership or strategic consulting Working knowledge of DSP campaign construction including audience targeting tactics and levers Experience in other digital channels: PPC, social, email, and SEO Proficiency in third-party analytics platforms like GA Fluency in Google Sheets or Excel for marketing reporting and analysis Familiarity with multi-touch attribution, lift analysis, and brand lift studies Demonstrated professional poise in spoken word, written word, and presentation Strong project management track record using tools like HubSpot, Monday, or Trello Situational awareness and emotional intelligence in customer and team interactions Proven ability to drive projects to completion Experience managing paid media budgets of $2M+ annually Strong plus: Established relationships with enterprise B2B or multi-location / franchise brand marketing teams — candidates who could bring those client partnerships to Agility will stand out. Tasks and responsibilities Customer management Prepare for and lead strategic discovery and planning meetings Direct internal and customer teams in creative and strategy discussions Manage relationships and understand each customer's internal company structure Coordinate with vendor, analytics, and audience partners on the customer's behalf Own reporting calls and QBRs using best practices and innovative data segmentation Understand each customer's fiscal year, decision-making process, and budget capacity to forecast advertising investment and identify new opportunities Strategy and reporting Consult with customers to design persona strategies Participate actively in messaging, ad creative, and design discussions Project manage campaign timing and budgeting, including accurate investment forecasting Drive strategy through audience, inventory, creative, tracking, measurement, and reporting consultation Work with supporting strategists and engineers on execution and reporting; assist with optimization and planning Create feedback loops with internal stakeholders and customers on campaign success Internal team responsibilities Identify key tasks to own while delegating execution to specialists Stay current on trends, product offerings, and new technologies Become an expert in precision advertising; make vendor and partner recommendations as needed Retention and growth Take ownership of customer performance and success Hold to revenue and retention targets Strategically pitch new initiatives at the right time Can't wait to meet you and share all the details! Ben Ewell Chief Revenue Officer Apply To This Job