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Associate Director, Customer and Product Insights – Driving Business Decisions with Customer-Centric Research

Work from home Full-time role Hiring

At arenaflex, we're on a mission to enrich lives by bridging the gap between individuals and premium wireless experiences that not only meet but exceed expectations in value and quality. As a leading player in the telecommunications industry, we're committed to delivering innovative, customer-focused solutions that open up a world of possibilities. We're now seeking an experienced Associate Director, Customer and Product Insights to join our team and drive business decisions with customer-centric research.

About arenaflex

arenaflex is a dynamic and forward-thinking organization that empowers people to explore, share, and engage with the world around them in ways they never thought possible. Our diverse portfolio of 11 distinct brands is meticulously organized into five families, each designed to address specific market segments and distribution channels to maximize reach and impact. From Total Wireless and Verizon Prepaid to Visible and SafeLink, our brands cater to a broad spectrum of needs and preferences, ensuring that everyone has access to seamless, reliable, and affordable wireless solutions.

The Role

As an Associate Director, Customer and Product Insights, you'll play a pivotal role in driving business decisions that help us maintain a competitive edge by delivering best-in-class value propositions and experiences to our customers. You'll be responsible for leading the customer and product research and insights function supporting the Verizon Value portfolio of brands. Your team will be driving business decisions that help us stay ahead of the curve, and you'll be the key to unlocking customer insights that inform our product development and marketing strategies.

Key Responsibilities

* Proactively work across brand and product team leaders to define and prioritize the research roadmap and ensure appropriate resource allocation, including people, budgets, and vendor partnerships.

  • Manage, mentor, and coach direct reports who are focused on specific work streams to ensure world-class insights work and leverage learnings and best-practices across these work streams.
  • Lead by example and set a high bar for research rigor and insights storytelling.
  • Oversee key vendor partnerships to ensure the team leverages the highest quality research methods and analytical capabilities.
  • Work in close partnership with the Marketing Insights leads to build an integrated understanding of our customers, prospects, and market dynamics.
  • Forge relationships with adjacent insight, analytics, and intelligence teams across the arenaflex organization to further elevate our total market understanding and identify opportunities for greater efficiencies in spend and operating models.
  • Speak on behalf of the customer across arenaflex leadership forums, ensuring that crucial customer insights and pain points are elevated to key decision-makers and incorporated into short and long-term action planning.
  • Oversee and care for the performance and professional development of team members, providing regular feedback, coaching, and direction to ensure each team member is meeting their expectation to deliver impact and drive business objectives.
  • Promote and train teams to engage with business senior leadership as consumer champions.

What We're Looking For

* Eight or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.

  • Experience in Marketing, Customer Experience, or User Experience research.
  • Experience designing research programs, both qualitative and quantitative, to address business needs; can articulate rationale.
  • Strong command of advanced quantitative methodologies (maxdiff, conjoint, segmentation, cluster analysis, Gabor Granger, etc.).
  • Experience with qualitative and/or user-centered design evaluative research methods (e.g., focus groups, in-depth interviews, diary studies, ethnography, etc.).
  • Experience synthesizing data from multiple sources and translating findings into actionable customer insights and recommendations.

Preferred Qualifications

* Four or more years of experience managing a team of three or more people.

  • Experience providing insights to inform value proposition development.
  • Experience leveraging secondary data, trends, and learnings to provide context for business scenarios.
  • Experience coaching and advising multiple team members, simultaneously, to push the strategic quality of their insights.
  • Ability to present insights in a compelling narrative and establish rapport with Senior Leadership as a Consumer Champion.
  • Marketing, CX, or UX research experience specifically in the consumer or business space.
  • Self-starter, able to identify stakeholders and build credibility for the team.
  • Demonstrated effective consultative skills.
  • Proven ability to work through ambiguity and effectively collaborate to problem-solve.
  • Strong business acumen and understanding of the telecom industry.
  • Extensive experience and genuine interest in consumer segment research.
  • High degree of comfort using influence and persuasion cross-functionally.
  • Experience operating in a fast-moving, rapidly evolving environment.
  • Experience contributing to a culture of innovation by finding new and better ways of doing things: identifying, creating, and employing innovative research and operational approaches.

What We Offer

* A competitive salary and benefits package, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance.

  • A dynamic and inclusive work environment that encourages authenticity and fosters a sense of belonging.
  • Opportunities for career growth and professional development, including training and coaching programs.
  • A collaborative and supportive team environment that values diversity and inclusion.
  • The chance to work on exciting and challenging projects that make a real impact on our customers and the industry.

How to Apply

If you're a motivated and experienced professional with a passion for customer-centric research, we encourage you to apply for this exciting opportunity. Please submit your application today, and join our team of innovators and problem-solvers who are shaping the future of wireless communications. Apply To This Job

Equal Employment Opportunity

arenaflex is an equal opportunity employer, and we celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. We're committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best.

Compensation Range

The compensation range for this position is between $127,000.00 and $236,000.00 annually based on a full-time schedule. The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive-based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours. Apply for this job

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