Sr. Product Marketing Manager
JOIN US ON OUR MISSION TO BECOME THE #1 RETAIL TRADING PLATFORM IN THE WORLD - AS A CONTRACTOR Welcome to the fast-paced world of NinjaTrader! As an industry-leading trading platform and futures broker, we're working together to empower all traders, and we know that requires bold innovation and agility from all sides of our business. That’s why we’re actively seeking contract professionals who thrive in dynamic environments and want to contribute meaningfully to projects that drive impact. Whether you specialize in engineering, design, marketing, operations, or another critical business function, NinjaTrader offers the opportunity to work on cutting-edge initiatives that shape the future of retail trading. As a contractor, you’ll be embedded in a high-performance culture, collaborating with passionate teams and applying your expertise to real-world challenges that matter. Since 2003, NinjaTrader has supported the trading journeys of millions. Our platform has growth to over 2 million users and is recognized as the #1 rated futures brokerage globally. And we’re just getting started. Our contractor partners play a key role in this growth. We value your experience, flexibility, and ability to plug into fast-moving teams to accelerate our progress. Whether you’re seeking short-term projects or long-term engagements, NinjaTrader offers a uniquely entrepreneurial environment where your contributions are recognized and your work drives results. Join us as we push boundaries, modernize the futures industry, and redefine what’s possible in trading—one project at a time. Let’s build the future of retail trading together. What you'll do: As the Senior Product Marketing Manager leading NinjaTrader’s international marketing pod, you’ll be at the forefront of expanding our reach into global markets. You’ll own the go-to-market (GTM) strategy for one of our new international product lines—driving growth, adoption, and customer engagement. In this highly cross-functional role, you’ll shape product positioning, craft customer-centric narratives, and ensure alignment across product, engineering, sales, and brand. This is a high-impact opportunity to lead strategic launches and deliver experiences that fuel business growth on a global scale. In this role you will: GTM Strategy & Execution: Develop and execute robust marketing strategies and GTM plans that drive product adoption and customer engagement. This includes competitor research, defining and understanding the target audience, developing compelling positioning, and ensuring the value proposition resonates across customer touch points thereby driving adoption Cross-functional Collaboration: Lead the GTM process, working with teams like product, engineering, sales, and marketing. Ensure alignment and execution in line with GTM strategy throughout the lifecycle of the product, from concept to post-launch Customer Insights & Strategy Development: Work with the Customer Insights team to leverage data and research, building a deep understanding of the audience. Use this insight to shape product positioning and inform GTM strategies that resonate with target audiences Storytelling: Craft compelling narratives that will make our product stand out to the audience. Define audience needs, value proposition and develop differentiated customer narratives Influence Product Strategy: Partner with product teams to provide input on product development based on market and customer insights. Ensure that the products we build meet the needs of our audience and storytelling is built into the experience (within and outside the product) Activation: Monitor product adoption and collect feedback to refine future GTM plans. Analyze performance against KPIs and provide actionable insights to optimize future strategies What you'll need: 8+ years of product marketing experience in high-growth fintech or tech industry Demonstrated ability to execute GTM strategies and lead product launches for complex products across multiple geographies A proven track record of driving business results through well-executed marketing programs Proven experience working with cross-functional teams and driving successful outcomes Exceptional communication skills, with the ability to influence stakeholders, present to senior leadership, and drive alignment across teams Strong analytical skills and the ability to develop data-driven insights that turn into actionable marketing strategies Ability to track and report on KPIs to measure and communicate the effectiveness of marketing initiatives and their direct impact on business outcomes A self-starter who thrives in a fast-paced, dynamic environment and brings clarity to ambiguous situations Low ego, high EQ, and a collaborative work ethic Bonus points for: Experience launching and marketing products in global markets Marketing experience in or a strong understanding of the active trading space Previous experience in B2C marketing for fintech or tech companies Compensation: The salary range for this role will be $150,000 - $180,000 USD. In addition, this position will also receive an annual target bonus of 10%. Bonus pay at NinjaTrader is based on individual performance (50%) as well as company/team performance (50%). Location: This is a remote role. We are looking for candidates in the EU. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace. Apply To This Job