SEO Manager
We are looking for a new SEO Manager to join our award-winning team. This can be either a hybrid position (3 days in the office, 2 days working from home) or fully remote depending on the successful client’s location
About the Role
As SEO Manager you will lead day-to-day delivery across a portfolio of client accounts, operating as the Head of SEO's primary point of operational accountability. You will own campaign strategy and execution, contribute actively to new business, and play a central role in developing the team around them. This is a role for someone who wants to build — not just deliver. The right candidate will be commercially curious, technically strong, and genuinely excited about where search is heading: AI-driven discovery, generative engine optimisation, and the automation of SEO at scale. They will be comfortable in client-facing situations, willing to travel, and motivated to grow into senior leadership over time. Why Receptional? Player acquisition for iGaming. It’s all we do - for some of the biggest operators and lottery organisations in the world. By 2029, we’ll be a £7m agency, with four in five clients referring us = because we’re always one step ahead. A partner, not a supplier. We hire bright, ambitious people who move fast and share openly. You’ll get real investment in your development, variety in your work, and direct impact on the biggest names in the industry. Competitive benefits, flexible working, a team that has your back. If you want to do the best work of your career, this is the place. Essential Skills Strong, demonstrable SEO experience across technical, on-page, and off-page disciplines Solid understanding of GEO, AI Overviews, and how LLMs surface and cite content Genuine enthusiasm for AI tooling and automation — Claude, DataForSEO, or equivalent Comfortable in client-facing environments — presenting, travelling, building relationships Commercially astute: able to identify growth opportunities and frame SEO in business terms Strong project management and organisational skills across concurrent accounts Excellent written and verbal communication — clear, jargon-light, audience-aware Experience with: Ahrefs or DataForSEO, Screaming Frog, GA4, GSC, and AI-assisted workflows A self-starter: motivated by ownership, not instruction Lead, Manage, Accountability Leading and developing the SEO team day-to-day, acting as the operational support to the Head of SEO Accountable for team performance, delivery standards, and client satisfaction across your portfolio Devising and owning SEO strategy for clients — from technical foundations through to content and authority Oversight of all SEO activity with an emphasis on continuous improvement and commercial impact Ensuring the team has the tools, processes, and skills to operate at the standard the agency expects Supporting team development through regular 1-1s, constructive feedback, and hands-on guidance Championing the use of AI and automation across workflows — Claude, DataForSEO, Ahrefs and emerging tooling — to improve output quality and team efficiency Campaign Management Overseeing resource planning, utilisation, and workload management across the team Planning and executing SEO strategies that deliver demonstrable ROI for clients Ensuring campaigns are integrated with Receptional's wider service areas — Paid Media, Digital PR, CRO Owning reporting cadences: accurate, insightful, and commercially framed for client audiences Cross-selling and upselling services proactively, not just reactively, in collaboration with client success Identifying and escalating growth opportunities systematically — not just when they surface in conversation AI, GEO and Innovation Staying ahead of how search is evolving — AI Overviews, generative engine optimisation (GEO), and LLM citation behaviour Applying GEO and EEAT principles to client work as standard, not as an add-on Building and contributing to Receptional's AI SEO proposition — frameworks, skills, and thought leadership Using Claude and other AI tooling to automate repeatable SEO processes and improve team output Identifying opportunities to apply automation to client deliverables and agency workflows Marketing and Sales Support Contributing actively to new business pitches — presenting confidently, engaging prospects, and helping win work Willing and able to take a leading role in pitches where appropriate Developing thought leadership — insights, reports, and speaking opportunities at industry events Actively building a professional profile: conference talks, webinars, and industry presence Creating case studies and testimonials that showcase Receptional's work Key Account Relationships Owning senior client relationships across your portfolio — trusted, credible, commercially thoughtful Comfortable presenting strategy and performance at C-suite level Willing to travel to client sites semi-regularly, including occasional travel to the USA for key accounts Overseeing client KAM Plans & Strategy Sessions from ideation through to implementation Proactively surfacing opportunities and flagging risks The Benefits You Actually Care About We know every agency says “free fruit and beer.” (We’ve got that too, by the way.) But at Receptional, our benefits are built around something more meaningful: our five core values. These guide everything we do – from how we support each other, to how we grow as individuals and as a team. Transparent: We believe in honesty, clarity, and sharing the bigger picture. Weekly all-agency meetings to keep you in the loop Company-wide quarterly business reviews A clear pay framework and role progression through our skills matrix Yearly appraisals and weekly 1-2-1s Profit-related bonuses paid twice a year, split equally across the team Forward-Thinking: We invest in what matters – your health, your future, and new ways of working. Access to Mental Health first aiders 6 paid-for counselling sessions per year Annual health checks and flu jabs Enhanced maternity & paternity pay Work abroad policy Strong employer pension contributions Generous employer pension contributions, with enhanced rates for senior staff Dynamic: We’re flexible, fast-moving and always evolving. Hybrid working (3 days in the office, 2 days from home) 25 days' holiday, plus an extra day each year of service (up to 30 days) A modern Bedford HQ with table tennis, darts, and space to think Your Birthday off Cycle-to-work scheme Monthly rewards recognising those going above and beyond Collaborative: We value diverse perspectives, shared wins, and making time to connect. Quarterly focus groups – your voice shapes how we work Whole-team away days (think axe throwing, canoeing, falconry…) Team fundraising for our charity of the year Volunteering policy with 2 paid days off a year to support causes you care about Celebrations and cultural activities Curious: We ask questions, try new things, and never stop learning. A dedicated Training Academy with 40+ hours of learning a year Access to Industry events Peer mentoring, knowledge-sharing and personal development planning A culture that encourages “why?” and “what if?” Apply To This Job