Senior Manager, Customer Engagement - CRM at arenaflex

Unlock Your Potential in a Dynamic Customer Engagement Role

Are you a seasoned marketing professional with a passion for driving customer engagement and loyalty? Do you thrive in a fast-paced, innovative environment where you can make a real impact? Look no further than arenaflex, a global leader in the fast-food industry, where we're committed to delivering exceptional customer experiences that drive growth and profitability.

About arenaflex

arenaflex is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. Our relentless ambition is why we remain one of the world's leading corporations after almost 70 years. Joining arenaflex means thinking big and preparing for a career that can have influence around the world.

Our Values

At arenaflex, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community, and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry, and planet.

Job Summary

We're seeking a Senior Manager, Customer Engagement - CRM to join our Customer Experience and Engagement team. As a key member of this team, you'll contribute to our priorities by leveraging data, innovation, and technology to nurture profitable customer relationships and deliver seamless experiences. Your expertise will help us remove friction and add delight for customers and crew throughout their journeys, enabling our customers to choose arenaflex more across all digital channels.

Key Responsibilities

* Act as alignment lead for cross-functional and agency partners to ensure digital customer engagement strategy aligns with overall US Marketing and arenaflex business growth initiatives

• Advocate for data-driven marketing, steering upstream customer data insights into total marketing strategy/planning (close partnership with customer insights/analytics to build techniques & capability)
• Drive lifecycle program strategy and tactics, inclusive of lifecycle communications and offers
• Build CRM strategy reflecting marketing priorities and digital ambitions
• Responsible for key agency relationships
• Heavy involvement in strategy conversations with leadership, influencing strategy, and leading execution of strategy with teams and Oos
• Develop and coach direct reports in order to improve efficiencies and performance

Essential Qualifications

* Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred

• Minimum of 7 years of experience in marketing or a related field
• Strong leadership capabilities, including the ability to adapt to various constituencies
• Ability to contribute to, influence, and frequently lead cross-functional teams
• Experience leading and/or facilitating complex global organizational change, preferably in building, implementing, and sustaining people, finance, or technology programs or initiatives
• Strong storytelling with ability to adjust narrative based on depth of audience knowledge of topic
• Ability to influence and lead managers on the team with prioritization and strategic thought leadership

Preferred Qualifications

* Experience in CRM strategy and implementation

• Proven track record of driving customer engagement and loyalty through data-driven marketing
• Strong analytical and problem-solving skills
• Ability to work in a fast-paced, dynamic environment

Benefits and Perks

* Competitive salary range: $149,260 - $190,310 per year

• Benefits eligible: Yes
• Bonus eligible: Yes
• Long-term incentive eligible: Yes
• Health and welfare benefits, including medical, dental, and vision coverage
• 401(k) plan with company match
• Adoption assistance program
• Educational assistance program
• Flexible ways of working, including remote work options
• Time off policies, including sick leave, parental leave, and vacation/PTO

Why Join arenaflex?

* Opportunity to work with a global leader in the fast-food industry

• Collaborative and dynamic work environment
• Competitive compensation and benefits package
• Professional development and growth opportunities
• Chance to make a real impact on customer experiences and loyalty

How to Apply

If you're a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity. Please submit your resume and cover letter through our careers website.

Equal Employment Opportunity

arenaflex is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. arenaflex provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact [email protected]. Reasonable accommodations will be determined on a case-by-case basis. arenaflex provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Nothing in this job posting or description should be construed as an offer or guarantee of employment. Apply for this job