Senior Manager Customer Prospection and Segmentation - LATAM: Accelerate Growth and Innovation at arenaflex

Job Title:

Experienced Full Stack Senior Manager Customer Prospection and Segmentation - LATAM: Accelerate Growth and Innovation at arenaflex

Job Description:

Introduction

At arenaflex, we are committed to driving growth and innovation in the LATAM market. As a leading organization in the industry, we are constantly seeking talented professionals to join our team and help us achieve our goals. We are excited to announce an exceptional opportunity for a Senior Manager Customer Prospection and Segmentation - LATAM to lead our customer prospection and segmentation strategies in the region.

About arenaflex

arenaflex is a dynamic and innovative organization that operates in the LATAM market. With a strong presence in 39 markets, covering 67 Bottlers operations and serving 4.8MM customers on a weekly basis, we are committed to delivering exceptional customer experiences and driving business growth. Our team is passionate about leveraging cutting-edge technologies, such as artificial intelligence, blockchain, and IoT, to accelerate our commercial transformation and stay ahead of the competition.

Job Summary

We are seeking an experienced Senior Manager Customer Prospection and Segmentation - LATAM to lead our customer prospection and segmentation strategies in the region. As a key member of our team, you will be responsible for designing, developing, and implementing innovative strategies to accelerate our portfolio growth in the market and create new growth levers for the business. You will work closely with our Bottlers commercial directors, leveraging artificial intelligence algorithms and external geocoding and socio-economic data to increase our KOS portfolio numeric distribution, share of visibility inventory (SOVI), and market share.

Key Responsibilities

* Lead the design, development, and implementation of LATAM Customer Prospection and segmentation strategies to accelerate our portfolio growth in the market and create new growth levers for the business.

• Develop Advanced Analytics and Artificial Intelligence approaches to map out customer & consumer needs, and propose market actions, resulting in higher market share, increased sales revenue, improved margins.
• Collaborate with Bottlers commercial directors to design and implement disruptive strategies for new customers prospection and segmentation, leveraging artificial intelligence algorithms and external data.
• Lead the development of innovative technological solutions based on Artificial Intelligence, Blockchain, IoT, etc. to accelerate our commercial transformation.
• Work closely with internal stakeholders, including Sales, Commercial, Platform Services, Marketing, Supply Chain, Finance, and external stakeholders, including Bottlers Sales, Commercial, and Supply Chain to align and influence to accelerate Segmentation and Prospection vision and processes.
• Leverage new processes, procedures, technologies, and capabilities to scale solutions across LATAM Bottlers.

Experience

* +7 years of leadership experience in the areas of Sales, Customer, Commercial Planning & Execution, Route to Market.

• Education: Minimum Required Bachelor's Degree; Preferred: MBA or Master in Data Science.
• Proven track record of artificial intelligence strategy design and machine learning algorithms deployment.
• Solid analytical and conceptual skills and ability to think from planning to execution and solid system commercial and brand management.
• Solid data analytics and interpretation skills – ability to understand complex data and ability to explain to Customers, Bottlers, etc. in a way that is meaningful to their business needs.
• Strong project management skills to handle multiple projects simultaneously and deliver them on time.
• Strong communication skills to explain complex technical concepts to non-technical stakeholders.
• Ability to translate business objectives into analytical solutions.
• Understanding of business processes and how AI can enhance segmentation and prospection strategies.

Language

* Minimum Required: Fluent in English.

• Preferred: Fluent in English and Portuguese.

Work Environment and Culture

* arenaflex is a dynamic and innovative organization that operates in the LATAM market.

• We are committed to delivering exceptional customer experiences and driving business growth.
• Our team is passionate about leveraging cutting-edge technologies, such as artificial intelligence, blockchain, and IoT, to accelerate our commercial transformation and stay ahead of the competition.
• We offer a collaborative and inclusive work environment that encourages creativity, innovation, and growth.

Career Growth Opportunities and Learning Benefits

* arenaflex offers a range of career growth opportunities and learning benefits, including:

• Professional development programs to enhance your skills and knowledge.
• Opportunities to work on high-impact projects and contribute to the growth and success of the organization.
• Collaborative and inclusive work environment that encourages creativity, innovation, and growth.
• Access to cutting-edge technologies, such as artificial intelligence, blockchain, and IoT.

Compensation, Perks, and Benefits

* arenaflex offers a competitive compensation package, including:

• Annual Incentive Reference Value Percentage: 15.
• Market-based competitive value for your role.
• Performance at target.

How to Apply

If you are a motivated and experienced professional looking to join a dynamic and innovative organization, we encourage you to apply for this exceptional opportunity. Please submit your application, including your resume and cover letter, to [insert contact information]. We look forward to hearing from you!

Apply Now

Apply Job! Apply for this job