[Remote] EbizON || Dotdigital Email Marketing Expert
Note: The job is a remote job and is open to candidates in USA. EbizON is an international team specializing in building technology products and helping brands grow with multi-channel demand generation marketing. They are seeking a Senior Email Marketing Specialist to drive revenue through data-led email strategies and manage lifecycle campaigns for B2C & B2B brands.
Responsibilities
- Build and optimize lifecycle journeys: welcome, retention, re-engagement, post-purchase, loyalty
- Create omnichannel strategies across Email, SMS, Web Push & WhatsApp
- Own the lifecycle roadmap for assigned brands
- Build, test, and launch campaigns and automated flows
- Use dynamic personalization, segmentation, and scoring
- Maintain campaign calendars and run A/B tests
- Use Dotdigital’s RFM models, segment builder, and data syncing
- Work with integrations (Shopify/Magento/BigCommerce/CRM/APIs)
- Maintain list hygiene and follow deliverability best practices
- Track performance: OR, CTR, CVR, revenue attribution, ROI
- Improve inbox placement & sender reputation
- Deliver performance insights and recommendations
- Work with design, content, and development teams
- Mentor junior team members
- Participate in client calls and strategy reviews
Skills
- 5–6 years in email marketing
- Minimum 2 years dedicated Dotdigital experience
- Strong automation, segmentation & personalization skills
- Good understanding of eCommerce or B2B journeys
- Basic–intermediate HTML email editing
- Solid grasp of deliverability and performance analytics
- Experience in Klaviyo, HubSpot, Mailchimp, or Braze
- Knowledge of SMS, WhatsApp & omnichannel journeys
- Experience with CDPs or CRM systems
- Relevant certifications (Dotdigital, HubSpot, etc.)
Benefits
- Flexible working hours are the new normal.
- With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together.
Company Overview
- Ebizon is a MarTech Agency that helps Retailers and Manufacturers become successful online by tapping the global markets. It was founded in 2007, and is headquartered in Noida, Uttar Pradesh, IND, with a workforce of 201-500 employees. Its website is https://ebizondigital.com.
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