SEO & DIGITAL MARKETING SPECIALIST – WiIX TO WORDPRESS MIGRATION + SEO OPTIMIZATION
SEO & DIGITAL MARKETING SPECIALIST – WiIX TO WORDPRESS MIGRATION + SEO (Luxury Travel & Wine Experiences) OVERVIEW I am the founder of a boutique luxury travel agency offering all-inclusive luxury journeys to France, with a focus on wine, gourmet, and lifestyle experiences. My current website is built on Wix and has limited visibility on Google. As a first step, I am seeking a freelancer to properly migrate the website from Wix to WordPress, followed by the implementation of a strong, SEO strategy. The goal is to improve online visibility, achieve first-page rankings within my niche, attract qualified, high-intent traffic, and generate leads that convert into bookings. I am looking for a senior-level freelance expert who understands website migration, SEO foundations, luxury branding, and conversion, not just technical execution. OBJECTIVES - Successfully migrate the website from Wix to WordPress with best SEO practices. - Achieve first-page rankings for strategic keywords within my niche industry. - Attract qualified, high-intent traffic and generate leads that convert into bookings. SCOPE OF WORK Phase 1 – Wix to WordPress Migration - Audit of the existing Wix website (content, structure, URLs, SEO elements). - Migration to WordPress with a clean, fast, SEO-friendly setup. - Implementation of proper URL structure and 301 redirects to preserve SEO value. - Transfer and optimization of content, images, and metadata. - Ensure mobile responsiveness, performance, and security. Phase 2 – SEO Strategy & Implementation - Full SEO audit of the new WordPress website (technical, on-page, off-page). - Keyword research focused on luxury travel and wine experiences. Competitors analysis. - On-page SEO optimization (pages, headings, meta descriptions, URLs, internal linking, images). - Technical SEO improvements (indexing, site speed, mobile optimization). - Backlink and authority-building strategy. - Monthly reporting on rankings, traffic, and leads. REQUIREMENTS - Proven experience with Wix to WordPress website migrations. - Strong background in SEO for WordPress websites. - Experience with luxury travel, hospitality, wine, or lifestyle brands is a strong plus. - Ability to provide case studies or measurable results. - Strategic thinker, autonomous, and results-oriented. Available to start the job now. Apply tot his job Apply To this Job