Social Media and Marketing Analyst
We’re looking for a Social Media Analyst that is ready to collaborate with multiple teams to support a globally recognized HR and Payroll Implementation and professional services brand. Regular reporting includes owned performances cross-platform, audience development, and creative insights for recommendations. What You'll Do:
- Support our best-in-class client base by partnering with creative and strategy teams to provide insights that bring their social media presence to the next level
- Track project KPIs and collaborate on a reporting roadmap that supports brand initiatives across priority social platforms
- Translate large datasets into actionable insights and present those findings across the organization to a variety of audiences
- Own measurement for several of our social media platforms including managing data collection and recommending opportunities for additional streamlining
- Scheduling meetings with external and internal partners for collaboration and projects
- Work with marketing to design and execute marketing material for various events/conferences
- Research various industry local and national events/conferences for the CEO to attend as Guest Speaker, panelist, etc.
- Support the marketing analyst with social media posts and reposts, etc.
- Search and secure new guest speakers for CEO podcast “When Worlds Unite: HR & AI” https://www.youtube.com/channel/UCYcSzFjLzNS0sCgCaB9JWVQ
- Support the promotion and various activities such as all volunteer and charity events CEO attends.
- Support the CEO on any, and all, other various assignments and tasks as needed.
- Additional support as needed for Event Planning: Researching, scheduling, organize and book, 6 annual events/conferences
- Attend all conferences for pre-post setup/breakdown and video, photos and content collections for social media posts
What We're Looking For:
- 2+ years of experience doing social media reporting and insights, preferably on campaigns that have integrated influencer marketing
- Advanced experience with Excel
- Experience working in social media data, with an understanding of social performance metrics with the ability to identify why content is/isn’t successful
- Familiarity working in social media monitoring tools, social media management tools, and social listening tools (Zoho Marketing Campaigne, CreatorIQ, Sprinklr, Meltwater, ListenFirst etc.)
- Experience working with data visualization and presentation software (PowerPoint, Google Slides, Onenotes, Hubspot, Keynote, etc.)
- Written and verbal communication skills, with the ability to build strong relationships (both internally and with clients)
- Ability to conduct high level analysis and provide insights in a consumable format that provides creative and strategy teams with actionable next steps
- Has a finger on the pulse of emerging social trends and platforms, and can think critically about how to implement those best practices for our clients
Benefits
- Paid Time Off
- Bonus
- Paid USA Holiday
- Flexible hours (standard 9am-6pm EST)
- 100% Remote work
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