Experienced Full Stack Customer Sales Lead – Strategic Business Development and Category Growth

At arenaflex, we're passionate about connecting people through the food they love. Our rich history, dating back to 1869, has been shaped by remarkable individuals, innovative ideas, and groundbreaking achievements. As a testament to our commitment to excellence, we've built a portfolio of iconic brands that people trust, including Campbell's, Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. Our Snacks division boasts an impressive lineup of brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover. At arenaflex, we pride ourselves on fostering a culture of belonging where people come first, and diversity is celebrated. We live our values every day, setting the highest standards for performance and driving growth through innovation and collaboration. As a valued member of our team, you'll have the opportunity to make a meaningful impact every day, working alongside a dynamic, competitive, and collaborative team.

Job Summary

We're seeking an experienced Full Stack Customer Sales Lead to join our team at arenaflex. As a key member of our organization, you'll be responsible for developing and implementing joint business planning to drive volume, profit, and share growth within the soup category. Your expertise will be instrumental in managing the Campbell's meals portfolio, creating and evaluating business plans to meet sales objectives across both Brick & Mortar and Ecommerce channels. You'll also be responsible for implementing brand strategies and tactics with our customers, working closely with key decision makers to achieve Distribution, Shelving, Merchandising, and Pricing (DSMP) objectives.

Key Responsibilities

* Utilize the Campbell's Sales Planning & Customer Investment system to create optimal customer plans that drive Campbell's soup portfolio across both Brick & Mortal and Ecommerce channels.

• Manage and lead cross-portfolio platforms to drive volume, profit, and share growth, including Meal Solutions, Holiday, Back To School, New Year New You, and Summer. Develop new platforms that align cross-brands to create new eating trends.
• Develop and implement trade promotion strategies and tactical plans with the customer, focusing on higher ROI activities to drive Campbell's portfolios scale. Proactively monitor and update Albertsons' overall business plan, including managing trade budgets, spending, and volume, to achieve all sales objectives versus plan.
• Leverage Shopper Insights and Category Management resources to proactively link consumer and shopper trends and opportunities.
• Conduct post-event analysis to evaluate promotional volume, consumption, profit, and spending results versus plan, and leverage findings to maximize future promotional opportunities. Conduct category business reviews to discuss the state of the business, consumer trends, key business drivers, incremental opportunities, etc.
• Understand Campbell's brand strategies and tactics and implement them by working closely with the customer's key decision makers, including buyers, category managers, merchandising leaders, etc.
• Develop accurate monthly forecasts to maximize supply chain efficiencies by tracking shipments, consumption data, and inventory changes. Proactively call out potential risks or threats to monthly forecasts.
• Sell new items to customers and work with key customer personnel to achieve optimal distribution. Identify profitable opportunities to grow incremental volume.
• Provide direction to Regional Sales Leads on how to implement customer-specific plans at division and store level.

Job Complexity

* Assess the Albertsons competitive position nationally and divisionally, behaviors, and strategies, and understand how they align with Campbell's strategic goals to help determine a customer investment strategy (use of trade, customer marketing, and integrated marketing equities) that will best support a customer's revenue, profit, and share growth.

• Develop productive working relationships with key decision makers at various levels within the Albertsons organizational structure.
• Requires cross-functional interaction within the customer team (e.g., Regional Sales Leads, Finance, Category Management, Customer Marketing, etc.) as well as with World Headquarters personnel (e.g., Integrated Marketing, Sales Strategy, Brand Management, etc.).
• Requires a strong understanding of and experience with P&L management, trade, and forecasting.

Requirements

* The role is remote field sales.

• Bachelor's Degree
• 12+ years of CPG Industry Sales and/or Category Management experience
• Problem-solving skills
• Technical skills
• Category & Brand Knowledge
• Analytical skills
• Interpersonal skills
• Negotiation skills
• Written and verbal communication skills
• Supply chain knowledge
• P&L management
• Travel 40%

Compensation and Benefits

The target base salary range for this full-time, salaried position is between $0-$0. Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k, and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

Equal Opportunity Employer

arenaflex is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

Apply Now

If you're a motivated and experienced professional looking to make a meaningful impact in the food industry, we encourage you to apply for this exciting opportunity. Please visit our website to learn more about our company culture and values. Apply for this job