Associate Media Planner
Critical Mass is a company focused on media planning and strategy, seeking an Associate Media Planner eager to learn and grow in the media landscape. The role involves coordinating media campaigns, supporting reporting efforts, and staying updated on media trends while collaborating with the Media team.
Responsibilities
- Coordinate the management, trafficking, optimization, and reporting of all campaign initiatives
- Be responsible for media campaign set-up and execution, including working with other internal teams and clients to secure deliverables
- Support Marketing and Media Managers in reporting templates, management and presentations to clients
- Be responsible for pulling and delivering accurate data in initial analyses
- Research and prepare new information for paid media plans, RFPs, and presentations
- Evaluate, build, and maintain relationships in the display and emerging media community
- Stay up to date on and sharing the Marketing and Media groups on the latest trends in interactive marketing/media and developments
- Aid in the development of 'Point of View' (POV) documents on new trends or special opportunities
- Participate in new business efforts as needed by team lead(s)
Skills
- Familiarity with and passion for digital media
- Strong interpersonal, written, and verbal communication skills
- Ability to multi-task and meet deadlines while paying attention to details
- Ability to work effectively under stressful situations and time constraints
- Good project management, planning and organizational skills
- Ability to work independently yet seek help when needed
- Proficient in MS Office, specifically Excel
- Independent and able to work with minimal supervision while maintaining focus and productivity
- Flexible and able to quickly adapt to new situations
- Exposure or general understanding of digital media, or relevant capstone projects or internships
- Familiarity with Google ad products—bonus points if you're familiar with Google AdWords
Benefits
- Global maternity and parental leave
- Competitive benefits packages
- Vacation, compassionate leave, personal/sick days, and flex days
- Access to online services for families and new parents
- Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
- 12 affinity groups
- Internal learning and development programs
- Enterprise-wide employee discounts
Company Overview