Regional Sales Representative

Come join us! Cirris Inc, a leading manufacturer of electrical cable and harness test equipment, has an immediate opening for a Regional Sales Representative. The Regional Sales Representative is responsible for promoting and selling the organization’s electrical testing products to manufacturing, MRO, government, and OEM customers within an assigned territory. This role focuses on identifying customer requirements, recommending appropriate product solutions, and developing professional relationships to support revenue growth and market presence. The position is expected to deliver a high standard of customer service while representing the company in a professional and compliant manner.

Major Duties and Responsibilities:

• Develop and execute strategic plans to achieve sales goals within an assigned geographic territory.

• Identify, qualify, and pursue new sales opportunities with manufacturing, MRO, government, and OEM customers.

• Maintain and expand relationships with existing customers to support repeat business and long-term partnerships.

• Assess customer needs and recommend appropriate electrical testing products and solutions.

• Prepare and deliver professional product presentations, demonstrations, and proposals.

• Negotiate pricing and contractual terms within established company guidelines.

• Manage the full sales cycle, including lead generation, forecasting, pipeline management, and order processing.

• Collaborate with internal teams, including marketing, engineering, and customer support, to ensure customer satisfaction.

• Maintain accurate and timely records of sales activities, customer interactions, and forecasts using company systems.

• Monitor market conditions, competitor activity, and customer trends to inform sales strategies.

• Represent the company at trade shows, customer meetings, and industry events as required.

• Comply with all company policies, ethical standards, and applicable legal and regulatory requirements.

• Provide responsive, professional, and high-quality customer service before, during, and after the sale.

Travel:

• Regular travel is required within the assigned geographic territory to visit customers, prospective clients, and business partners.

• Travel may include day trips and overnight stays, depending on customer needs, sales activities, and territory size.

• Attendance at trade shows, training sessions, sales meetings, and industry events may require additional travel.

• The ability to travel by car or commercial transportation in accordance with company guidelines is required.

• Travel requirements may vary based on business needs.