Content Creator, Texas Immersive Institute, Moody College of Communication

The University of Texas at Austin is seeking a Content Creator for the Texas Immersive Institute within the Moody College of Communication. The role involves creating and managing social media content, collaborating with faculty, and enhancing the program's online presence through various digital platforms.

Responsibilities

• Collaborate with Professor Reilly to create engaging and interactive content for all her platforms such as Instagram, Instagram Reels, YouTube Shorts, LinkedIn, etc. This includes filming, editing, adding effects, transitions, music, 3D animation/graphics, captions, etc. to enhance the overall quality of the content
• Manage Professor Reilly’s social media accounts by scheduling posts, drafting captions, monitoring engagement, and assisting with responses to comments/messages
• Edit Thought Leadership blogs from faculty affiliates and students. This would include copy editing, checking TXI guidelines to make sure all blogs follow, and scheduling weekly posts on Medium
• Research and prep materials of Guest Speakers with Professor Reilly for monthly Live Q&A
• Optimize content descriptions to improve SEO on Erin Reilly’s social media
• Based on Current CV / Bio, keep Professor Reilly’s profiles updated (e.g. LinkedIn, Pivot, Orchid)
• Stay up to date on any new networking platforms TXI and Professor Reilly should consider as well as Immersive Media and Experiences industry trends to make recommendations for new content
• Assist in tracking and analyzing Professor Reilly’s content performance metrics to optimize future content
• Update assigned tasks on a regular basis, communicate questions and add information as needed
• Display enthusiasm and leadership as an ambassador of TXI across the university and in the Austin community

Skills

• Current student at UT Austin
• Proficiency in social media platforms (e.g., Instagram, Twitter, Facebook, TikTok, LinkedIn, YouTube)
• Proficiency with graphic design and video editing software (e.g., Canva, Adobe Creative Suite, Procreate, Microsoft Office Suite, etc)
• Creativity and a keen eye for detail
• Strong writing, editing, and proofreading skills
• Ability to work both independently and collaboratively in a fast-paced environment
• Positive attitude, willingness to learn, and ability to adapt to changing priorities
• Excellent verbal communication skills and a proactive attitude
• Strong organizational skills and attention to detail
• Comfortable communicating across roles at TXI. Talk/interview students, staff, faculty, etc
• Available to meet with Professor Reilly in person on Thursdays & Fridays
• Attend institute events that occasionally may be outside of normal hours

Benefits

• Students in this position may choose to enroll in the UTSaver voluntary retirement programs.

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