[Remote] Marketing Specialist
Note: The job is a remote job and is open to candidates in USA. Jonas Software is a leading provider of enterprise management software solutions, and they are seeking a driven and detail-oriented Marketing Specialist to support and execute initiatives that accelerate growth across their sales and marketing functions. This role involves owning the execution of content marketing initiatives, digital campaigns, and event support while expanding sales enablement resources and customer engagement programs.
Responsibilities
- Own execution of blog posts, case studies, whitepapers, customer stories, landing pages, and email campaigns
- Develop and manage sales enablement collateral including pitch decks, one-pagers, competitive battle cards, and industry briefs
- Support thought leadership content including executive ghostwriting, industry insights, and trend commentary
- Coordinate and promote webinars and user-driven content initiatives
- Execute and optimize digital campaigns across email, website, and paid channels
- Manage HubSpot workflows, lists, email automation, and campaign reporting
- Maintain CRM alignment between HubSpot and Salesforce
- Assist with SEO initiatives and website content updates
- Use AI content-generation tools to accelerate production while maintaining brand voice and accuracy
- Support industry trade shows, customer events, and partner initiatives
- Coordinate webinar logistics, promotion, follow-up, and repurposing of content
- Develop post-event nurture campaigns and sales follow-up materials
- Assist with customer advocacy initiatives and user-generated content
Skills
- Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent experience
- 1 to 3 years of marketing experience, preferably in B2B software or technology
- Proficiency in: Adobe Creative Suite including InDesign, Illustrator, and Photoshop
- Proficiency in: Microsoft Office Suite
- Proficiency in: HubSpot marketing automation
- Proficiency in: Salesforce CRM
- Proficiency in: AI LLM platforms and AI content-generation tools
- Strong writing, editing, and communication skills
- Highly organized with the ability to manage multiple projects simultaneously
- Analytical mindset with the ability to interpret campaign performance data
Company Overview