Manager, On Site Experience and Operations

Job Description:

• Develop and manage a multi-region event marketing strategy aligned with company marketing, sales, growth and retention objectives.
• Identify events that support pipeline development, account-based initiatives, and regional sales priorities.
• Design event experiences that enable sales conversations, product demonstrations, and customer engagement.
• Establish standardized event playbooks, messaging frameworks, and activation models that support consistent sales enablement across regions.
• Define event KPIs tied to sales outcomes, including leads generated, meetings set, opportunities influenced, and ROI.
• Lead end-to-end planning and execution of marketing and sales support events, including trade shows, customer events, regional activations, and mobile marketing initiatives.
• Provide hands-on, on-site support before, during, and after events, acting as the primary point of contact for execution and real-time issue resolution.
• Coordinate on-site staffing, including sales participation, product experts, and brand ambassadors.
• Ensure events are executed on-brand, on-message, and optimized to support sales engagement.
• Own all event logistics, including transportation, shipping, routing, storage, and deployment of event assets.
• Develop logistics strategies that support efficient, cost-effective, and sales-ready event execution across regions.
• Manage complex, multi-location schedules and rapidly adapt plans based on on-site and sales needs.
• Serve as the subject matter expert for DOT and regulatory requirements impacting event transportation and mobile assets.
• Ensure all vehicles, trailers, displays, and transportation activities comply with DOT and applicable local, state, and federal regulations.
• Manage permitting, inspections, documentation, and compliance tracking across multiple jurisdictions.
• Act as the primary event support partner for regional teams and sales organizations.
• Collaborate closely with sales, marketing, operations, legal, safety, and compliance teams to ensure aligned execution.
• Train and enable regional sales teams on event objectives, engagement strategies, and lead capture processes.
• Support pre-event planning and post-event follow-up to maximize sales impact.
• Operate within event budgets with a focus on efficiency, scalability, and measurable sales ROI.
• Source, negotiate, and manage vendors, transportation partners, and production teams.
• Forecast event and sales support resource needs as part of annual and regional planning.
• Lead post-event reporting, including logistics performance, compliance outcomes, sales engagement metrics, and pipeline impact.
• Partner with sales teams to assess event effectiveness and improve follow-up processes.
• Use insights to refine event strategy, activation models, and sales enablement tools.

Requirements:

• Bachelor's degree, Event Management, Logistics, Business, or related field (or equivalent experience).
• 3–5+ years of experience in event marketing, field marketing, or sales enablement roles.
• Strong working knowledge of DOT regulations and transportation compliance.
• Experience managing multi-location or regional event programs.
• Proven ability to support sales teams through events and live activations.
• Ability to change and adapt in a fast-paced work environment.
• Ability to travel up to 85% as needed.
• Preferred: Experience with mobile marketing tours, fleet-based events, or B2C sales-driven events.
• Familiarity with CRM systems and lead capture/reporting processes.

Benefits:

• Comcast provides best-in-class Benefits to eligible employees.
• array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life.

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