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Social Media and Content Creation Coordinator

Work from home Full-time role Hiring

Roller Rabbit LLC is a lifestyle brand that emphasizes community and joy. They are seeking a Social Media and Content Creation Coordinator to manage social media platforms, engage with the community, and support content creation to strengthen brand loyalty.

Responsibilities

  • Manage all social media platforms by assisting in the creation of content and owning the scheduling and publishing process (Includes: Instagram, TikTok, Facebook)
  • Timely response (48 hour) to fans/followers/consumers’ comments on paid and organic social posts across FB, Instagram, and other social media platforms
  • Cultivate relationships with our community through these platforms in our brand voice with the goal to drive conversion and brand loyalty
  • Bring fresh ideas to the marketing team to strengthen the bond of our community and consumers and build the brand movement
  • Assist in content curation and idea generation to support product launches, GWP and social focused campaigns (i.e. 12 Days)
  • Execute on all aspects of influencer outreach and seeding processes
  • Enable growth and strength of our community by assisting in special projects to help continue to growth the brand voice on new social media platforms (i.e. TikTok, mobile, etc)
  • Stay up to date on all social trends and growth techniques on all social platforms to grow the community
  • Conduct monthly performance analyses of social media posts, paid media and blog to identify social content resonance, channel performance, click to conversion, and campaign effectiveness
  • Track performance against key KPIs across these platforms to optimize and grow
  • Find efficiencies while building a best practices community management playbook (inclusive of applications, marcos, and tricks of the trade)

Skills

  • Bachelor's Degree in Communications, Marketing, PR or advertising (or a related field)
  • Experience using social media management/analytic tools (i.e Unum, Sprout, Shopify Analytics etc.)
  • 1-3 years experience creating content and managing social media platforms
  • Expertise with Instagram, Facebook, Twitter, Linkedin, Snapchat, Pinterest, TikTok
  • Real time response is in your DNA
  • Enthusiasm for women's wear and passionate about the brand and mission
  • Detail Oriented
  • Highly organized
  • Able to multi-task
  • Strong individual work ethic with ability to work as part of a team

Benefits

  • Medical, Dental & Vision Insurance
  • Roller Rabbit Discount and Allowance
  • Unlimited PTO
  • Hybrid work schedule - 3 days in office 2 days remote
  • Weekly lunch in office
  • Summer Fridays

Company Overview

  • Roller Rabbit was inspired by a fable of a magical rabbit that Roberta found on a piece of discarded fabric in India. It was founded in 2003, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is https://rollerrabbit.com.
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